Since the entry into force of the EU Packaging Regulation (PPWR), many mail-order retailers have been facing new challenges. The regulation sets strict requirements for the empty space ratio in shipping boxes and demands maximum utilisation of box volume. Many online retailers do not yet know how they are supposed to meet the requirements regarding empty volume. This is where the data-driven evaluation by Raight Size comes in.
The PPWR stipulates that from 2030 the empty space ratio in shipping boxes may not exceed 50 per cent. This means that every box must be at least 80 per cent full. Many retailers face the challenge that their current packaging solutions do not meet these requirements. In practice, the proportion of empty space is often up to 95 per cent, as standard boxes rarely fit the contents optimally. This not only causes higher costs due to inefficient logistics, but is now also becoming a legal problem.
Why standard solutions often fall short
Many retailers resort to standard boxes, which are rarely the ideal size for varying orders. Orders often consist of different combinations of items, making it difficult to choose the right box size. Packaging machines that custom-make boxes are usually too expensive for small and medium-sized enterprises. Switching to mailing bags is not a universal solution either, as many products require the protection of a box.
Data-driven solutions through Right Size
This is where Right Size comes in. Instead of purchasing new technology or determining box sizes by gut feeling, retailers receive a data-driven analysis of their actual order and item data. A self-learning algorithm uses this to calculate which set of box sizes is really needed for the respective operation. Retailers receive concrete recommendations for purchasing and packaging, which makes it easier to comply with PPWR regulations. The decision as to which boxes are needed at all is thus made much earlier and not just at the packing station.
Adaptability and continuous optimisation
Because retailers' ordering behaviour and product ranges are constantly changing, Raight Size recommends regular analyses every three to six months. This enables retailers to ensure that their packaging solutions consistently meet current requirements and that they can also comply with PPWR regulations in the long term.
SourceSCS Supply Chain Services
