{"id":101083,"date":"2025-04-22T10:14:14","date_gmt":"2025-04-22T08:14:14","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=101083"},"modified":"2025-04-22T12:27:43","modified_gmt":"2025-04-22T10:27:43","slug":"fibre-trays-for-fresh-meat-applications","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/faserschalen-fuer-frischfleischanwendungen\/","title":{"rendered":"Fibre trays for fresh meat applications"},"content":{"rendered":"<p><strong>According to the manufacturer, FiberWise is setting standards for sustainable packaging innovations with its fibre-based tray solutions. The new tray offers producers of fresh meat and convenience solutions an environmentally conscious alternative to conventional plastic trays. <\/strong><\/p>\n<p>FiberWise will be exhibiting at the Sealpac stand at IFFA in Frankfurt. With over 100 years of experience in moulded fibre technology, Hartmann has developed FiberWise, a sealable tray for the fresh food sector that minimises the ecological footprint without compromising the efficiency of existing tray sealing systems.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>FiberWise uses sustainable materials and upcycling to produce high-quality packaging from renewable resources, according to the company. With state-of-the-art technology and CO\u2082-optimised production, FiberWise offers a packaging solution that not only protects the environment, but also ensures maximum efficiency and product protection.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-538347974\"><div id=\"packa-3745677210\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<p>Thanks to its base trays made from 100% renewable materials, FiberWise reduces the amount of plastic used by 70% compared to standard PET or PP plastic trays on the market. This solution therefore makes a significant contribution to reducing waste and promoting a circular economy.<\/p>\n<p>Thanks to their robust design, FiberWise MAP barrier trays can be seamlessly integrated into existing packaging systems of fresh produce producers with a plug-and-play concept - with minimal or no investment. The tray can be easily de-stacked and run at high speed on existing traysealer lines without the need for new moulds.<\/p>\n<p>\u201eFiberWise is a realistic, environmentally friendly alternative that has the potential to change the packaging market in the long term,\u201c says Kati \u00d8rskov, Business Unit Director at Hartmann.<\/p>\n<p><strong>IFFA 2025 - Hall 12.1, Stand E79<\/strong><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"According to the manufacturer, FiberWise is setting standards for sustainable packaging innovations with its fibre-based tray solutions. The new tray offers producers of fresh meat and convenience solutions an environmentally conscious alternative to conventional plastic trays.","protected":false},"author":7,"featured_media":101084,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"Faserschalen","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[58870,60688,78,38,59142,58741],"class_list":{"0":"post-101083","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-fleisch","9":"tag-hartmann-packaging","10":"tag-iffa","11":"tag-lebensmittel","12":"tag-news-express","13":"tag-sealpac","14":"cs-entry","15":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/101083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=101083"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/101083\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/101084"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=101083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=101083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=101083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}