{"id":105909,"date":"2025-09-11T08:24:42","date_gmt":"2025-09-11T06:24:42","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=105909"},"modified":"2025-11-06T11:57:37","modified_gmt":"2025-11-06T10:57:37","slug":"circular-packaging-2030-strategies-against-the-pcr-shortage","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/circular-packaging-2030-strategien-gegen-die-pcr-knappheit\/","title":{"rendered":"Circular Packaging 2030 - Strategies against the PCR shortage"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"105909\" class=\"elementor elementor-105909\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-701b6b5 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"701b6b5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4eb7ffe exad-glass-effect-no exad-sticky-section-no\" data-id=\"4eb7ffe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b0738b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"6b0738b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Time is of the essence: EU quotas for recyclates will apply from 2030 - but there is already a shortage of high-quality PCR. A new study commissioned by Interzero shows a looming gap of around 1 million tonnes. Those who do not act now risk high costs, bottlenecks and penalties. How companies can take countermeasures and secure competitive advantages.<\/b><\/p><p style=\"font-weight: 400;\">The EU's new Packaging and Packaging Waste Regulation (PPWR) obliges all distributors of packaging to set binding minimum usage quotas for post-consumer recyclates (PCR) from 2030. However, high-quality PCR is already scarce and expensive. A study commissioned by Interzero from bp consultants of the Berndt+Partner Group shows that even under optimistic assumptions, there will be a supply gap of around 1 million tonnes in 2030 - with serious consequences for brand manufacturers and packaging producers. Those who only react in a few years' time risk not only penalties, but also production losses and price increases.<\/p><p style=\"font-weight: 400;\">In order to enable a well-founded analysis of the current market situation, the independent consultancy was commissioned to prepare a status report. The study examines possible causes of a future PCR shortage, analyses the impact of regulatory requirements and identifies possible solution strategies. To this end, current market data at European level, expert assessments and developments along the value chain were taken into account.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-2168761973\"><div id=\"packa-1163916528\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bbc8f9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"6bbc8f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat-1024x555.jpg\" class=\"attachment-large size-large wp-image-105912\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-rezyklat.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f9cfc3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"0f9cfc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">According to the study, 80 % of the experts surveyed are convinced that the PPWR quotas will be implemented as planned - regardless of material availability. At the same time, many companies already report having to search for food-grade PCR for a long time and paying a high price for it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a9576dd elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"a9576dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e914ce7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e914ce7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-492d4c5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"492d4c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9069f97 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"9069f97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400; text-align: center;\"><strong>Five structural causes are driving the shortage:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23ee876 elementor-icon-list--layout-traditional elementor-list-item-link-full_width exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-icon-list\" data-id=\"23ee876\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"feather icon-package\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Design barriers: complex multilayers, colour carriers and additives prevent high-quality recycling.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"feather icon-package\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sorting quality: inadequate separability and incorrect disposal slow down the material flow.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"feather icon-package\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Limited recycling capacities: especially for food-grade materials.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"feather icon-package\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Price competition with virgin material: cheap virgin plastics undermine demand for PCR.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"feather icon-package\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Cross-industry competition: the automotive, construction and electronics sectors are also utilising scarce quantities.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-737f91f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"737f91f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0112ff3 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0112ff3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-afefc4d exad-glass-effect-no exad-sticky-section-no\" data-id=\"afefc4d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dbf2395 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"dbf2395\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-127655f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"127655f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The PCR gap in 2030 - a shortfall of around one million tonnes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3a7912 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f3a7912\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">The analysis shows that even with increasing rates of chemical recycling and higher mechanical recycling rates, a massive gap remains. This is particularly critical:<\/p><ul style=\"font-weight: 400;\"><li>Polypropylene (PP): in high demand in food and cosmetics, but rarely suitable for foodstuffs.<\/li><li>LDPE &amp; multilayer from household waste streams: technically difficult to recycle.<\/li><li>Food-grade PCR: under-regulated, under-certified, under-produced.<\/li><\/ul><p style=\"font-weight: 400;\">Closing the gap would require around ten new large-scale plants, none of which are currently operational on an industrial scale. While mechanical recycling is the main source of PCR today, it reaches its limits with complex structures. Chemical recycling can help supplement mechanical recycling in the long term, but is still in the development phase.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7375b13 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"7375b13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Risks for brand manufacturers - and opportunities for first movers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3db8a8e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"3db8a8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Brand manufacturers are facing a double challenge in view of the PCR shortage: they not only have to meet the binding PPWR quotas, but also ensure their security of supply and minimise cost risks. If the quota is not met, there is not only the threat of penalties, which are still being formulated in the delegated acts, but also considerable damage to their image. Without secure long-term access to high-quality PCR, production stoppages could become a reality - with consequences for supply chains and customer relationships. At the same time, it is foreseeable that prices will rise significantly when resources are scarce. Companies that act early, on the other hand, can secure stable quantities at predictable conditions and capitalise on their sustainability performance as a competitive advantage. This is shown by the example of a German dairy company that has already concluded a seven-year contract with fixed PCR volumes, a price formula and proof of origin in 2022. While many competitors were struggling with supply problems in 2024, its production continued without interruption - and at constant costs.<\/p><p style=\"font-weight: 400;\">In order to secure the supply of post-consumer recyclates in the long term, companies should develop and implement a clear strategy now. A key lever lies in consistent design for recycling: packaging must be designed in such a way that it can be efficiently utilised in the recycling process. This also includes gradually replacing complex multilayer constructions with recyclable monomaterials. At the same time, it is crucial not to rely solely on short-term tenders, but to establish reliable supply partnerships with recyclers and dual systems - ideally through long-term contracts with clearly defined quality and origin standards. Investments in new technologies such as chemical recycling should also be examined at an early stage, although their real volume effect by 2030 must be assessed realistically. Transparent key figures help to make progress measurable and to keep an eye on targets. It is equally important to establish clear responsibilities within the company so that the implementation of measures does not get lost in day-to-day business, but becomes part of a binding roadmap.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e8341f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"7e8341f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz-1024x555.jpg\" class=\"attachment-large size-large wp-image-105911\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/circular-packaging-Interzero-2030-allianz.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5ed74 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"dd5ed74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The way forward<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19459a9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"19459a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">The coming months will be decisive in determining whether companies can not only operate in compliance with the law in 2030, but also remain competitive. The analysis makes it clear that waiting is not an option, as every month lost increases dependency on scarce resources and increases cost risks. Those who act now will benefit in several ways - by securing material quantities early, keeping prices stable, strengthening their competitive position and sending a clear sustainability message to customers, investors and the public. This is not just about technical adjustments, but about a strategic change along the entire value chain: from packaging design and material selection to long-term supply contracts and the integration of circular economy goals into the corporate strategy.<\/p><p style=\"font-weight: 400;\">The recycling quotas and minimum proportions of recyclate provided for in the PPWR are key levers for establishing a truly circular economy. They set binding targets that create investment security and drive the expansion of innovative recycling technologies.<br \/>A weakening of these targets would not only jeopardise existing progress, but also slow down urgently needed investments in infrastructure, technology and markets. Instead, the quotas should be seen as a catalyst - for new business models, for the expansion of closed material cycles and for a future that conserves resources.<\/p><p style=\"font-weight: 400;\">Interzero supports companies in this change with in-depth analyses, the optimisation of packaging according to recycling criteria, the targeted sourcing of PCR materials and the development of individual roadmaps to meet PPWR requirements.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-60a827f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"60a827f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-479eb0b exad-glass-effect-no exad-sticky-section-no\" data-id=\"479eb0b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d0ad58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"4d0ad58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/packaging-journal.de\/whitepaper-circular-packaging-2030\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"954\" height=\"1024\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2-954x1024.png\" class=\"attachment-large size-large wp-image-106345\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2-954x1024.png 954w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2-280x300.png 280w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2-768x824.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2-11x12.png 11w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/08\/textured-hard-cover-book-mockup-standing-on-a-transparent-surface-a15460-2.png 1287w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e8eea3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1e8eea3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65a966f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"65a966f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eea47e4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"eea47e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Whitepaper on the study<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db186e3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"db186e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>The full white paper on the study \u201eCircular Packaging 2030 - Strategies against the PCR shortage\u201c contains detailed market figures and recommendations for action and is available to download free of charge.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b28e66 elementor-align-right exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"2b28e66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/packaging-journal.de\/whitepaper-circular-packaging-2030\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">to the whitepaper<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b48956 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"8b48956\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Time is of the essence: EU quotas for recyclates will apply from 2030 - but there is already a shortage of high-quality PCR. A new study commissioned by Interzero shows a looming gap of around 1 million tonnes. Those who do not act now risk high costs, bottlenecks and penalties. How companies can take countermeasures and secure competitive advantages.","protected":false},"author":7,"featured_media":105913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"Circular Packaging","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[28],"tags":[65,60974,59817,60115,59724,60913,36,60586,59469],"class_list":{"0":"post-105909","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aus-dem-magazin","8":"tag-abfalltechnik-und-recycling","9":"tag-audio","10":"tag-berndtpartner-creality","11":"tag-eu-verpackungsverordnung","12":"tag-interzero","13":"tag-magazin-04-2025","14":"tag-markt","15":"tag-pj_home","16":"tag-rezyklat","17":"cs-entry","18":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/105909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=105909"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/105909\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/105913"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=105909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=105909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=105909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}