{"id":109676,"date":"2025-12-09T16:31:35","date_gmt":"2025-12-09T15:31:35","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=109676"},"modified":"2026-01-05T18:29:59","modified_gmt":"2026-01-05T17:29:59","slug":"we-are-plastic-survey","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/wir-sind-kunststoff-umfrage\/","title":{"rendered":"WsK survey: Germany as a business location needs a reform push"},"content":{"rendered":"<p><strong>Companies in the plastics value chain believe that Germany is at risk as an international location. Nevertheless, they continue to show a high level of willingness to make a strong local commitment: according to a recent survey, 91 per cent plan to continue investing in Germany in 2026. <\/strong><\/p>\n<p>Companies in the plastics value chain - plastics production, plastics processing and plastics machinery manufacturing - gave Germany an overall score of 4.1 (sufficient) in a survey conducted by the \u201eWir sind Kunststoff\u201c initiative. This means that the location rating has only improved slightly compared to the first edition of the survey in 2023. Germany received positive marks in particular for its proximity to customers and suppliers as well as for its good industrial network.<\/p>\n<figure id=\"attachment_109680\" aria-describedby=\"caption-attachment-109680\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-109680 size-large\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-1024x464.jpeg\" alt=\"\" width=\"1024\" height=\"464\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-1024x464.jpeg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-300x136.jpeg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-768x348.jpeg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-18x8.jpeg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland-1320x599.jpeg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Investiten-Deutschland.jpeg 1363w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-109680\" class=\"wp-caption-text\">(Graphic: WsK)<\/figcaption><\/figure>\n<p>However, the survey also makes it clear that three key location factors determine the competitiveness of the plastics value chain in Germany: Energy prices, bureaucracy and the regulatory framework were all rated as \u201epoor\u201c by the companies. In particular, the high cost of authorisations and reporting obligations is a burden on companies and inhibits innovation.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-1147948355\"><div id=\"packa-3921202183\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<p>An accelerated reduction in bureaucracy and further sustainable relief for companies from high energy costs are crucial in order to secure innovation, value creation and jobs in the country, according to the report.<\/p>\n<p>The company survey clearly shows that the willingness to invest is currently much higher outside of Germany. This is why the ball is now in the politicians' court: they have the levers in their hands to give the plastics industry the necessary boost, emphasise the initiators of the survey.<\/p>\n<figure id=\"attachment_109681\" aria-describedby=\"caption-attachment-109681\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-109681 size-large\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-1024x581.jpeg\" alt=\"\" width=\"1024\" height=\"581\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-1024x581.jpeg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-300x170.jpeg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-768x436.jpeg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-18x10.jpeg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-180x101.jpeg 180w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-120x67.jpeg 120w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize-1320x749.jpeg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2025\/12\/WsK-Umfrage-Wirksametitionsanreize.jpeg 1364w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-109681\" class=\"wp-caption-text\">(Graphic: WsK)<\/figcaption><\/figure>\n<h2><strong>Strengthening international trade agreements and market surveillance<\/strong><\/h2>\n<p>Against the backdrop of ongoing trade conflicts, the industry is calling for new, strong international trade agreements. They are a prerequisite for securing market access, establishing fair competitive conditions and protecting the high quality standards of German products internationally. Efficient and active market surveillance is essential.<\/p>\n<p>The companies also formulated clear priorities in the survey - from the reduction of reporting obligations and a 1:1 implementation of EU regulations to securing skilled labour and promoting the immigration of qualified skilled workers.<\/p>\n<p><em>Source:<\/em> We are plastics\u201e initiative\u201c<\/p>","protected":false},"excerpt":{"rendered":"Companies in the plastics value chain see the German location at risk in an international comparison, but are nevertheless prepared to invest.","protected":false},"author":20,"featured_media":89192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Die Unternehmen der Kunststoff-Wertsch\u00f6pfungskette sehen den deutschen Standort im internationalen Vergleich in Gefahr, wollen aber dennoch investieren.","rank_math_focus_keyword":"Standort","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[111],"tags":[57582,54,36,61076],"class_list":{"0":"post-109676","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-maerkte","8":"tag-ik-industrievereinigung-kunststoffverpackungen","9":"tag-kunststoff-und-verbunde","10":"tag-markt","11":"tag-wir-sind-kunststoff","12":"cs-entry","13":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/109676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=109676"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/109676\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/89192"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=109676"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=109676"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=109676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}