{"id":115246,"date":"2026-04-24T13:58:46","date_gmt":"2026-04-24T11:58:46","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=115246"},"modified":"2026-04-24T10:59:16","modified_gmt":"2026-04-24T08:59:16","slug":"women-in-packaging-sustainable-packaging","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/women-in-packaging-nachhaltige-verpackungen\/","title":{"rendered":"Women in Packaging: Shaping Sustainable Packaging"},"content":{"rendered":"

Werner & Mertz is known as the pioneer in the circular economy. For years, the Mainz-based company has been consistently implementing sustainability in all areas \u2013 from the formulation of its products and packaging to manufacturing. As a packaging developer, Julia Knobloch has been instrumental in shaping the development of sustainable packaging solutions for two years.<\/strong><\/p>\n

With brands such as Frosch, Emsal and Green Care Professional, Werner & Mertz has been established on the European market for over 150 years. The company has received numerous awards for its holistic sustainability approach. The company's philosophy has also fascinated Julia Knobloch: \u201eI've always been interested in sustainability, and Werner & Mertz is a prime example of a company that embodies it.\u201c For two years, the packaging developer has been working as Deputy Head of Packaging Development for the innovative Mainz-based manufacturer of cleaning and care products.<\/p>\n

Large development team<\/h2>\n

A job in the packaging industry wasn't her original career goal. It was only during her Bachelor's thesis in Digital Media at Ulm University of Applied Sciences that Julia Knobloch came into contact with the subject of packaging and discovered her professional passion during her subsequent Master's degree at Stuttgart Media University. \u201eThat's where I realised that packaging development is what I want to do.\u201c During her Master's thesis, she deepened her knowledge in the areas of fibres, cardboard, and corrugated board.<\/p>

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After her Master's degree, Julia Knobloch gained professional experience in packaging development at an automotive supplier and an OTC manufacturer. \u201eIt was the first time I was responsible for the packaging department, and I saw the influence packaging on the shelf has on consumers\u201c purchasing decisions.\"<\/p>\n

Julia Knobloch now works in a nine-person team at Werner & Mertz. \u201eThe large team also shows how important the topic of packaging is for our company and how seriously sustainable packaging is being taken.\u201c The tasks are diverse and cover all packaging materials. However, the focus is on plastics and their integration into functioning material cycles. \u201eWe are working to continuously optimise our packaging in terms of recyclability and to use more and more recyclate from the Yellow Bag.\u201c<\/p>