{"id":22763,"date":"2019-04-16T07:00:38","date_gmt":"2019-04-16T05:00:38","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=22763"},"modified":"2019-04-15T16:26:28","modified_gmt":"2019-04-15T14:26:28","slug":"pro-carton-consumers-favour-carton-packaging-for-easter-eggs","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/pro-carton-verbraucher-bevorzugen-kartonverpackungen-fuer-ostereier\/","title":{"rendered":"Just in time for the holidays: survey on the most popular packaging for \u201eEaster eggs\u201c"},"content":{"rendered":"<p>The question of packaging does not really arise with Easter eggs because they naturally have extremely stable and environmentally friendly packaging. Nevertheless, the European association of cartonboard and folding carton producers \u201ePro Carton\u201c asked consumers about their favourite packaging materials for \u201eEaster eggs\u201c.<\/p>\n<p>According to the survey, around 90 per cent of respondents preferred <strong>Cardboard or folding box packaging<\/strong>, to wrap the mostly chocolatey treats called \u201eEaster eggs\u201c for the festive season. This was the clear opinion of 2,030 consumers in <strong>Great Britain<\/strong>, who were surveyed by the British polling organisation Censuswide in March 2019.<\/p>\n<h2>Pro Carton sees earlier results confirmed<\/h2>\n<p>61 per cent of the study participants were even prepared to pay for a <strong>Environmentally friendly packaging<\/strong> to pay more. Among those aged 29 and under, the figure was as high as 76 per cent.<\/p><div class=\"packa-in-post-alle packa-entity-placement\" style=\"text-align: center;\" id=\"packa-1457485541\"><div id=\"packa-3373069850\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<p>\u201eThe general public opinion in the UK on Easter egg packaging confirms our earlier findings: Consumers want environmentally friendly packaging and in many cases would pay more for it,\u201c assessed <strong>Tony Hitchin<\/strong>, General Manager of <strong>Per Carton<\/strong> the survey results.<\/p>\n<h2>Awareness of environmental problems has increased<\/h2>\n<p>Pro Carton interprets the figures to mean that awareness of <strong>Environmental problems<\/strong> has increased among consumers in recent years. According to the survey, 45 per cent see a progressive development, while only six per cent believe that packaging is less environmentally friendly today than it was a few years ago.<\/p><div id=\"packa-570282708\" class=\"packa-inhalt packa-entity-placement\"><!--noptimize--><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-2686439340972671\" crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\" style=\"display:block;text-align:center\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2686439340972671\" data-ad-slot=\"6171251825\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><!--\/noptimize--><\/div>\n<p>It also became clear that media coverage has an influence on purchasing decisions, Pro Carton also reports. 55 per cent of the interviewees reported that they were also influenced by the discussion surrounding Easter sweets. <strong>Plastic packaging<\/strong> were guided.<\/p>","protected":false},"excerpt":{"rendered":"What is the best way to package Easter sweets? Pro Carton reports on a British survey according to which the clear majority of consumers prefer to buy \u201eEaster eggs\u201c in cardboard or folding carton packaging.","protected":false},"author":1,"featured_media":22769,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1,22],"tags":[36,1487],"class_list":{"0":"post-22763","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-allgemein","8":"category-packmittel-und-packstoffe","9":"tag-markt","10":"tag-papier-pappe-karton","11":"cs-entry","12":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/22763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=22763"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/22763\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/22769"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=22763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=22763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=22763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}