{"id":28302,"date":"2019-11-07T11:30:15","date_gmt":"2019-11-07T10:30:15","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=28302"},"modified":"2019-11-07T11:46:52","modified_gmt":"2019-11-07T10:46:52","slug":"new-study-consumers-dont-want-plastic","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/neue-studie-verbraucher-wollen-kein-plastik\/","title":{"rendered":"New study reveals: Consumers don't want plastic"},"content":{"rendered":"

According to the results of a study by DS Smith, one of Europe's leading sustainable packaging solutions companies, 62 % of European consumers say they prefer to buy food that is not packaged in plastic and would be willing to spend more for it.<\/p>\n

62 % of them also agreed to pay an extra 12.5 % for this packaging option with less plastic.<\/p>\n

\"Given
Given the choice between two packaging options for the same product, 9 out of 10 consumers surveyed (91.5 %) would choose the packaging option with 85 % less plastic. (Image: DS Smith)<\/figcaption><\/figure>\n

The findings are the result of a survey conducted in July 2019 on the Consumer behaviour and habits with regard to packaging, recycling and waste disposal<\/strong>. 3,395 consumers were surveyed in DS Smith's most important markets Belgium, Germany, Great Britain and Poland.<\/p>

\"\"<\/a><\/div><\/div>\n

Plastic: Europe's number 1 packaging problem<\/h2>\n

A large majority of those surveyed (86 %) see Environmental problems the biggest challenge<\/strong> of today's society. Packaging is a major concern for European consumers from Cardiff to Krakow. The Germans (83 %) were the most concerned about packaging, followed by the British (78 %), Belgians (73 %) and Poles (71 %).<\/p>\n

\"When
When it comes to packaging, 70 % of all respondents identified plastic as the number one problem (Image: DS Smith)<\/figcaption><\/figure>\n

Recycling: a key to solving problems<\/h2>\n

However, the recycling behaviour of Europeans has significantly improved<\/strong>.<\/p>\n

\"On
On average, 59 % of respondents in the four markets said they sort and recycle more today than they did five years ago. (Image: DS Smith)<\/figcaption><\/figure>\n

Germany is an exception here: Here, only 44 % of respondents recycle more than five years ago<\/strong>. This low percentage is probably due to the fact that sorting and recycling have long been firmly anchored in the German mindset.<\/p>\n

\u201eFor the sake of our planet, we must develop a comprehensive Circular economy<\/strong> in which packaging is reduced to the absolute minimum and in which consumer goods packaging increasingly consists of recyclable and recycled materials such as corrugated cardboard or cardboard.\u201c
\nMichael Lamprecht<\/strong>, Cluster Director Conventional South of DS Smith<\/p><\/blockquote>\n

Environmental awareness needs information<\/h2>\n

According to the study, the driving forces behind environmental awareness are the media and the Retail initiatives<\/strong>, to offer fewer plastic bags. 30 % of the consumers surveyed stated that the reporting in the Media<\/strong> has contributed to a greater focus on the topics of packaging and recycling. 26 % has recognised the increasing Elimination of plastic bags<\/strong> in the retail sector.<\/p>\n

Despite the growing awareness among consumers, those surveyed still believe that Need for information on packaging recycling<\/strong>.<\/p>\n

\"Of
Of all respondents, German consumers signalled the greatest need for knowledge on how to sort packaging waste correctly. (Image: DS Smith)<\/figcaption><\/figure>\n

Source: DS Smith Packaging Deutschland Stiftung & Co. KG\u00a0<\/em><\/p>","protected":false},"excerpt":{"rendered":"According to the results of a study by DS Smith, 62 % of European consumers say they prefer to buy food that is not packaged in plastic.","protected":false},"author":14,"featured_media":28309,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[114,8,111,22,21],"tags":[65,43,54,38,36,31,32,1487,39],"class_list":{"0":"post-28302","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aus-den-unternehmen-news","8":"category-aus-und-weiterbildung","9":"category-maerkte","10":"category-packmittel-und-packstoffe","11":"category-verpackungstechnik","12":"tag-abfalltechnik-und-recycling","13":"tag-aus-den-unternehmen","14":"tag-kunststoff-und-verbunde","15":"tag-lebensmittel","16":"tag-markt","17":"tag-nachhaltigkeit-und-green-packaging","18":"tag-packmittel-und-packstoffe","19":"tag-papier-pappe-karton","20":"tag-verpackungstechnik","21":"cs-entry","22":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/28302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=28302"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/28302\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/28309"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=28302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=28302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=28302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}