{"id":35482,"date":"2020-06-23T11:30:55","date_gmt":"2020-06-23T09:30:55","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=35482"},"modified":"2020-07-23T14:16:53","modified_gmt":"2020-07-23T12:16:53","slug":"new-kraftliner-from-billerudkorsnaes","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/neuer-kraftliner-von-billerudkorsnaes\/","title":{"rendered":"Performing at its best: new power liner from BillerudKorsn\u00e4s"},"content":{"rendered":"<p>BillerudKorsn\u00e4s is launching Pure Performance, a white top kraftliner that combines high strength, excellent printability and purity in one material.<\/p>\n<p>Pure Performance is one of the first products from the world's most modern <strong>Cartoning machine KM7<\/strong> at BillerudKorsn\u00e4s and has been well received by customers in the corrugated board industry. Thanks to its 3-ply structure, the new paper product enables <strong>Reduction of packaging material<\/strong>.<\/p>\n<h2>Optimised fibre properties<\/h2>\n<p>Pure Performance offers exceptional strength thanks to a <strong>3-layer structure with optimised fibre properties<\/strong>. The top layer contains well-distributed short white fibres, which provide a <strong>excellent printability<\/strong> are optimised. The bottom layer contains unbleached long fibres for <strong>Highest strength<\/strong>. The middle layer is used to generate volume in order to <strong>Maximise rigidity<\/strong>.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-2337219818\"><div id=\"packa-3714534478\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<blockquote><p>\u201eThe three-layer structure of Pure Performance offers great opportunities for optimisation compared to the traditional kraftliner types with a white surface on the market. <strong>Optimisation of the liner strength<\/strong> and to reduce the basis weight by one grammage level. The combination of this superior strength and quality printability makes Pure Performance a unique product that offers real sustainability savings and a reduction in packaging material,\u201c says <strong>Rolf Gustafsson<\/strong>, Business Segment Director Containerboard at BillerudKorsn\u00e4s.<\/p><\/blockquote>\n<p>Pure Performance is an addition to the Pure Liner family from BillerudKorsn\u00e4s. The liners are used to <strong>100% made from primary fibres<\/strong> which come from responsible forestry. The primary fibres are exceptionally strong, allowing customers to use a lower basis weight. The 100% primary fibres also enable Pure Performance to use the <strong>fulfil the strictest standards for contact with food<\/strong>, so that this product complies with the demanding product and food safety regulations.<\/p>\n<p><em>Source: BillerudKorsn\u00e4s<\/em><\/p>","protected":false},"excerpt":{"rendered":"BillerudKorsn\u00e4s is launching Pure Performance, a white top kraftliner that combines high strength, excellent printability and purity in one material.","protected":false},"author":1,"featured_media":35485,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[57593,38,32,1487],"class_list":{"0":"post-35482","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-billerudkorsnaes","9":"tag-lebensmittel","10":"tag-packmittel-und-packstoffe","11":"tag-papier-pappe-karton","12":"cs-entry","13":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/35482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=35482"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/35482\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/35485"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=35482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=35482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=35482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}