{"id":43014,"date":"2021-03-16T14:12:06","date_gmt":"2021-03-16T13:12:06","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=43014"},"modified":"2021-04-01T16:52:06","modified_gmt":"2021-04-01T14:52:06","slug":"separation-instructions-on-packaging-lidl-kaufland","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/trennhinweise-auf-verpackungen-lidl-kaufland\/","title":{"rendered":"New separation instructions for correct disposal"},"content":{"rendered":"<p>The multi-component packaging at Lidl and Kaufland is gradually being labelled with separation instructions to motivate consumers to dispose of it correctly.<\/p>\n<p>The Schwarz Group carries the segregation notices on the packaging of its retail divisions <a href=\"https:\/\/packaging-journal.de\/?s=lidl\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Lidl<\/a> and <a href=\"https:\/\/packaging-journal.de\/?s=kaufland\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Department store<\/a> as part of its plastics strategy <a href=\"https:\/\/reset-plastic.com\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">REset Plastic<\/a> successively. The aim is to motivate customers to dispose of their packaging correctly and thus contribute to better recycling.<\/p>\n<h2>Separation instructions provide information about materials<\/h2>\n<p>The instructions directly on the packaging <strong>Information about the materials<\/strong>of which the individual packaging components are made, thus facilitating correct disposal.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-330944242\"><div id=\"packa-3374901480\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<p>In summer 2020, the Schwarz Group organised a representative <strong>Online survey on the topic of waste separation<\/strong> in Germany. According to the survey, over 80 per cent of respondents want easily accessible information on separating packaging - preferably directly on the product. This is precisely where the new information should come in.<\/p>\n<p>REset Plastik is the Schwarz Group's holistic approach to reducing the use of plastic and closing loops. The plastic strategy ranges from avoidance, design, recycling and disposal to innovation and education.<\/p>\n<p><em>Source<\/em>: Schwarz Group<\/p>","protected":false},"excerpt":{"rendered":"The multi-component packaging at Lidl and Kaufland is gradually being labelled with separation instructions to motivate consumers to dispose of it correctly.","protected":false},"author":20,"featured_media":43020,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Nach und nach werden die Mehrkomponentenverpackungen bei Lidl und Kaufland mit Trennhinweisen versehen, die Verbraucher zur richtigen Entsorgung motivieren sollen.","rank_math_focus_keyword":"Trennhinweise","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[65,43,59070,59049,59048,31,58972],"class_list":{"0":"post-43014","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-abfalltechnik-und-recycling","9":"tag-aus-den-unternehmen","10":"tag-discounter","11":"tag-kaufland","12":"tag-lidl","13":"tag-nachhaltigkeit-und-green-packaging","14":"tag-schwarz-gruppe","15":"cs-entry","16":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/43014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=43014"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/43014\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/43020"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=43014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=43014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=43014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}