{"id":44830,"date":"2021-05-25T14:37:45","date_gmt":"2021-05-25T12:37:45","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=44830"},"modified":"2021-05-25T14:37:45","modified_gmt":"2021-05-25T12:37:45","slug":"upm-asendo-pro-fibre-based-barrier-paper","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/upm-asendo-pro-faserbasiertes-barrierepapier\/","title":{"rendered":"UPM Asendo Pro: new recyclable barrier paper"},"content":{"rendered":"

With the new fibre-based barrier paper UPM Asendo Pro, UPM Specialty Papers, a specialist in technically advanced papers, is expanding its range of sustainable and recyclable packaging papers.<\/p>\n

UPM Asendo Pro barrier paper made from renewable raw materials is a double-sided coated paper that offers various advantages as an easily recyclable mono-material. The print side of the barrier paper can be used as the basis for sophisticated graphics, and in addition to improved grease and moisture resistance, a mineral oil barrier provides Increased product safety<\/strong>.<\/p>\n

UPM Asendo Pro is therefore suitable for Dry, greasy and frozen foods<\/strong> as well as for packaging where high-performance printing properties are of great importance. The end applications range from non-food packaging to food applications and, according to the company, can be further converted to achieve additional barrier properties and higher sealability to enable even more demanding end applications.<\/p>

\"\"<\/a><\/div><\/div>\n

\u201eWe offer premium quality sustainable products to replace conventional plastic packaging and increase the share of renewable packaging solutions on the market. UPM Asendo Pro is a cost-effective, durable and safe-to-use packaging material. recyclable barrier paper<\/strong>, that fulfils even the most demanding packaging requirements, helps companies achieve their sustainability goals and meets all legal requirements.\u201c Tommi Heinonen<\/strong>, Heaad of Sales EMEA, UPM Speciality Papers<\/a><\/p><\/blockquote>\n

UPM Asendo Pro was developed co-operatively<\/h2>\n

The paper is the result of a holistic market- and user-orientated process<\/strong>. During the development phase of the new barrier paper, the company says it worked closely with paper converters, packaging line manufacturers and brand owners to test product properties and gather additional feedback. The collaborative development process also included optimising the product's appealing print performance. \u201eCollaboration is central to UPM's philosophy and was therefore an important aspect of this process. The feedback we received from our Co-operation partners<\/strong> The support we received during the development of this new barrier paper was extremely valuable,\u201c says Janne Varvemaa<\/strong>, Director, Products and Technology, UPM Speciality Papers.<\/p>\n

Source<\/em>UPM Speciality Papers<\/p>","protected":false},"excerpt":{"rendered":"With the new fibre-based barrier paper UPM Asendo Pro, UPM Specialty Papers is expanding its range of sustainable and recyclable packaging papers.","protected":false},"author":1,"featured_media":44832,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"UPM Asendo Pro","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[38,32,59138],"class_list":{"0":"post-44830","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-lebensmittel","9":"tag-packmittel-und-packstoffe","10":"tag-upm-specialty-papers","11":"cs-entry","12":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/44830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=44830"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/44830\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/44832"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=44830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=44830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=44830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}