{"id":46797,"date":"2021-07-26T16:42:51","date_gmt":"2021-07-26T14:42:51","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=46797"},"modified":"2021-07-26T16:42:51","modified_gmt":"2021-07-26T14:42:51","slug":"norma-increases-recycled-content-in-beer","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/norma-erhoeht-rezyklatanteil-beim-bier\/","title":{"rendered":"Norma increases recycled content in beer"},"content":{"rendered":"

Discounter Norma has increased the proportion of recycled material in its own brands Kaiserkrone and Klosterhof to 25 per cent. The films of the 6-pack containers of both own-brand beers are now also made from 50 per cent recycled material.<\/strong><\/p>\n

As a result, the bottles and films of a total of seven products from the food discounter's PET beer range are now made from this resource-saving material. These include Radler and Radler non-alcoholic, Hefe-Wei\u00dfbier, Pils, Gold Premium beer and the beer speciality extra - all from Kaiserkrone. There is also the Premium Pils from Klosterhof, also in 0.5-litre bottles.<\/p>\n

According to the company, the measure, which is part of Norma's comprehensive sustainability strategy, will save 245 tonnes of so-called \u201evirgin plastic\u201c per year. This is what experts call plastic that has been newly produced from basic resources.<\/p>

\"\"<\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"Discounter Norma has increased the proportion of recycled material in its own brands Kaiserkrone and Klosterhof to 25 per cent. The films of the 6-pack containers of both own-brand beers are now also made from 50 per cent recycled material.","protected":false},"author":7,"featured_media":46798,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Bei seinen Eigenmarken Kaiserkrone und Klosterhof hat Discounter Norma den Rezyklatanteil auf 25 Prozent erh\u00f6ht.","rank_math_focus_keyword":"norma","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[113],"tags":[65,59070,48,31,59142,58714],"class_list":{"0":"post-46797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-produkte","8":"tag-abfalltechnik-und-recycling","9":"tag-discounter","10":"tag-getraenke","11":"tag-nachhaltigkeit-und-green-packaging","12":"tag-news-express","13":"tag-norma","14":"post_format-post-format-standard","15":"cs-entry","16":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/46797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=46797"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/46797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/46798"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=46797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=46797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=46797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}