{"id":48028,"date":"2021-08-26T11:46:23","date_gmt":"2021-08-26T09:46:23","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=48028"},"modified":"2021-08-26T11:46:23","modified_gmt":"2021-08-26T09:46:23","slug":"variable-display-for-varta-batteries","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/variables-display-fuer-varta-batterien\/","title":{"rendered":"Variable display for Varta batteries"},"content":{"rendered":"

DS Smith has developed a variable pallet display for the promotion of Varta household batteries that can hold up to 60 blister cards with different primary cells.<\/p>\n

Specially designed corrugated cardboard inserts allow the display to be filled with a mix of different blister cards from the Varta AG consumer range. It was printed using flexo and offset printing and designed in the look and feel of the brand. To prevent the upright blister cards with the mignon, micro and button cells from tipping over and sliding into each other in the corrugated cardboard trays, the trays have side notches and corrugated cardboard dividers.<\/p>\n

Thanks to the variable trays, Varta can use the \u00bc display for different products. There is space for up to 60 blister cards with different primary cells in different sizes and configurations.<\/p>

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Despite the high product weight, the display made of 100 per cent corrugated cardboard guarantees great stability both during transport and on the sales floor. The recyclable solution is easy to set up and simple to assemble. The display is delivered to retailers fully assembled. The transport cover is positioned on the pallet so as not to put any strain on the delicate cardboard blister packs during transport. Once it arrives at the retailer, the cover simply needs to be removed and the poster folded up.<\/p>\n

Source: DS Smith<\/p>