{"id":53630,"date":"2021-12-16T15:25:41","date_gmt":"2021-12-16T14:25:41","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=53630"},"modified":"2021-12-17T14:12:10","modified_gmt":"2021-12-17T13:12:10","slug":"mars-cat-food-recyclate","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/mars-katzenfutter-rezyklat\/","title":{"rendered":"Mars Petcare: Cat food from recycled packaging"},"content":{"rendered":"
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Mars Petcare is preparing to use food-grade, recycled plastic in packaging for wet pet food, in a global commitment to increase the recycled content of its plastic packaging. Cat food brand Sheba will be the first to offer the updated packaging formats in Europe in 2022. This is part of Mars Petcare's efforts to offer pet owners a more sustainable choice.<\/strong><\/p>

This step is part of a joint partnership between Mars Petcare<\/a> with Sabic<\/a> and Huhtamaki<\/a> for the development and use of recycled plastic in pet food bags<\/strong> using advanced recycling technologies (also known as \"chemical recycling\"). Only with advanced recycling materials that fulfil their Food-safe<\/strong> this development was possible. It is an excellent example of how this technology is making a significant contribution to closing the gap in the circular economy for plastics.<\/p>

Barry Parkin, Chief Procurement and Sustainability Officer at Mars, Incorporated, said: \"The fact that we are now able to add recycled content to our Sheba pouches helps us achieve our goal, an average recycling rate of 30 per cent<\/strong> in our plastic packaging and to minimise the use of Reduce virgin plastic by 25 per cent<\/strong>reach them faster.\"<\/p>

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Progress through co-operation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pet food packaging is considered a challenging packaging format when it comes to using recycled content, as thermal processing required<\/strong> to achieve the highest quality. By using ISCC-Plus certified recycled material, Mars Petcare is utilising technology that represents a step towards sustainability in the pet food industry. Mars Petcare, together with its partners Sabic and Huhtamaki, has been working towards this circular economy goal for plastic packaging by utilising advanced recycling technologies.<\/p>

With its Trucircle plastics portfolio and its services, Sabic is a pioneer in the plastics industry. Recycling household packaging waste<\/strong>which was previously considered difficult to recycle. With Huhtamaki's technical expertise in formulating and manufacturing easily tearable, sterilisable polypropylene films such as Terolen, Sabic's polymers can be used in wet pet food packaging such as the new Sheba pouch.<\/p>

Source<\/em>: Mars Petcare<\/a>abic<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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More news on the topic of recycling<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tWerner & Mertz criticises planned plastic levy as a burden\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe federal government's planned plastic levy is meeting with resistance. Werner & Mertz warns of negative consequences for the recycling industry and calls for alternative approaches.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tR\u00e9cypac collects 478 tonnes of plastic packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe launch of the national recycling solution has been a success, according to Switzerland.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tDual Systems Launch Information Campaign for Correct Waste Separation\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Dual Systems are launching a large-scale awareness campaign about waste separation. The aim is to reduce incorrect waste disposal and improve recycling.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSchwarz Gruppe successfully concludes plastic strategy REset Plastic\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Schwarz Group has successfully concluded its REset Plastic strategy. Now, the holistic circular economy strategy REset Resources aims for more comprehensive and expanded packaging targets by 2030 as its successor strategy.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tItaly significantly exceeds EU recycling targets for aluminium packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tCIAL particularly highlights the developments in aluminium beverage cans.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tUK reviews certification requirement for recycled plastic packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe aim is to tighten the evidence requirements for the UK's Plastic Packaging Tax and curb erroneous or fraudulent recycling claims.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Mars Petcare is preparing to use food-grade, recycled plastic in packaging for wet pet food, in a global commitment to increase the recycled content of its plastic packaging. The cat food brand Sheba will be the first to offer the updated packaging formats in Europe in 2022.","protected":false},"author":1,"featured_media":53820,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Mars Petcare bereitet den Einsatz von lebensmittelechtem Rezyklat in Verpackungen f\u00fcr Nassfutter f\u00fcr Haustiere vor, angefangen mit Sheba.","rank_math_focus_keyword":"Rezyklat,Katzenfutter","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[65,38,58951,32],"class_list":["post-53630","post","type-post","status-publish","format-standard","has-post-thumbnail","category-packmittel-und-packstoffe","tag-abfalltechnik-und-recycling","tag-lebensmittel","tag-mars-gmbh","tag-packmittel-und-packstoffe","cs-entry","cs-video-wrap"],"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/53630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=53630"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/53630\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/53820"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=53630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=53630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=53630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}