{"id":56278,"date":"2022-02-08T10:43:08","date_gmt":"2022-02-08T09:43:08","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=56278"},"modified":"2022-02-08T10:43:08","modified_gmt":"2022-02-08T09:43:08","slug":"chocolate-van-genechten","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/schokolade-van-genechten\/","title":{"rendered":"Packaging chocolate without an inner wrap"},"content":{"rendered":"
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Functional coating on the inside to make chocolate packaging more sustainable. Van Genechten Packaging transfers the functionality of the wrapping film to the folding carton and aims to make film superfluous.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A trend <\/b>can be observed in the market: many chocolate brands are increasingly positioning themselves as ecologically responsible and communicating that cocoa beans and ingredients are selected carefully and with respect for people and the environment in mind.<\/p>

The packaging design is also finely tuned to this brand promise. If it weren't for the inner wrap. Not only is it often impractical, usually made from non-recyclable materials, but it is also simply not sustainable.\u00a0<\/b><\/p>

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PurePac combines greater sustainability with new branding and communication options for many product groups, not just chocolate bars. (Image: Van Genechten Packaging)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Packaging follows the chocolate's brand promise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With PurePac Van Genechten Packaging<\/a> make the inner wrap superfluous. Optimised with a functional coating on the inside, the resource-saving folding carton, which can be recycled to 100%, makes it possible to dispense with an entire packaging component - namely the inner wrap made of aluminium foil\/aluminium-paper composite\/plastic film.<\/p>

The functionality of the wrapping film was transferred to the folding carton, which takes over its technical functions.\u00a0<\/p>

Without major additional costs PurePac<\/a> printing on the inside of the packaging opens up new branding options, according to the company.<\/p>

The new folding carton concept does not compromise the efficiency of the production line or the wide range of finishing options while maintaining the same level of food safety as conventional packaging. Van Genechten Packaging calculates that several euros per 1,000 packs could be saved on the bottom line.\u00a0<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\u201eWe are already working on other concepts, e.g. for products such as wrapped and unwrapped chocolate balls, chewing gum, liquorice, sweets, biscuits and more. We are convinced that PurePac has what it takes to be a real game changer in this segment\u201c\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\tMarc B\u00fcttgenbach, CCO Van Genechten Packaging<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Certified for recycling<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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PurePac is certified for return to the recycling loop. As a particularly resource-saving solution, the new packaging should score points with significant material savings, as the conventional second component is no longer required, e.g. aluminium foil, which has recently become enormously more expensive and energy-intensive to produce.<\/p>

Certified recyclable cardboard made from renewable materials is used. The usual packaging output of up to 200 cycles\/minute can be achieved in production, meaning that the new packaging machine is quickly amortised.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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PurePac is not only ideal as packaging for classic chocolate bars, but also for other formats and products relating to gift packaging for confectionery and more.\u00a0<\/p>

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Source: Van Genechten Packaging<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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More news - Sustainability and green packaging<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPulPac achieves 500 patents for Dry Moulded Fibre\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPulPac has been granted over 500 national patents worldwide for its Dry Moulded Fibre technology. This method is increasingly establishing itself as an industrial alternative in fibre processing.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOpen letter warns of collapse of plastic recycling\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPlastic recycling in Europe is in an existential crisis, according to the signatories.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\tThe PaperX FibreTop Tube from the Neopac Group is the first of its kind to be certified as technically recyclable in the conventional paper stream by the renowned PTS Institute.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFibre-based closures with plastic-like properties\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPulPac is introducing a new generation of fibre-based closures that offer plastic-like properties. This innovation aims to reduce plastics in packaging.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFederal Council wants to adapt packaging law to EU regulation with minimal bureaucracy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Federal Council wants to adapt national packaging legislation to the PPWR with minimal bureaucracy, while the industry warns of additional burdens and quota shifts.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBeverage packaging becomes lightweight\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe beverage industry is under pressure: material reduction, recyclability and regulatory requirements are driving development - and leading to new solutions along the entire value chain.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Functional coating on the inside to make chocolate packaging more sustainable. Van Genechten Packaging transfers the functionality of the wrapping film to the folding carton and aims to make film superfluous.\u00a0","protected":false},"author":7,"featured_media":56279,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"schokolade","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[38,31,32,71,58958],"class_list":{"0":"post-56278","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-green-packaging","8":"tag-lebensmittel","9":"tag-nachhaltigkeit-und-green-packaging","10":"tag-packmittel-und-packstoffe","11":"tag-suesswaren","12":"tag-van-genechten-packaging","13":"cs-entry","14":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=56278"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/56279"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=56278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=56278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=56278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}