{"id":56278,"date":"2022-02-08T10:43:08","date_gmt":"2022-02-08T09:43:08","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=56278"},"modified":"2022-02-08T10:43:08","modified_gmt":"2022-02-08T09:43:08","slug":"chocolate-van-genechten","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/schokolade-van-genechten\/","title":{"rendered":"Packaging chocolate without an inner wrap"},"content":{"rendered":"
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Functional coating on the inside to make chocolate packaging more sustainable. Van Genechten Packaging transfers the functionality of the wrapping film to the folding carton and aims to make film superfluous.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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A trend <\/b>can be observed in the market: many chocolate brands are increasingly positioning themselves as ecologically responsible and communicating that cocoa beans and ingredients are selected carefully and with respect for people and the environment in mind.<\/p>

The packaging design is also finely tuned to this brand promise. If it weren't for the inner wrap. Not only is it often impractical, usually made from non-recyclable materials, but it is also simply not sustainable.\u00a0<\/b><\/p>

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PurePac combines greater sustainability with new branding and communication options for many product groups, not just chocolate bars. (Image: Van Genechten Packaging)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Packaging follows the chocolate's brand promise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With PurePac Van Genechten Packaging<\/a> make the inner wrap superfluous. Optimised with a functional coating on the inside, the resource-saving folding carton, which can be recycled to 100%, makes it possible to dispense with an entire packaging component - namely the inner wrap made of aluminium foil\/aluminium-paper composite\/plastic film.<\/p>

The functionality of the wrapping film was transferred to the folding carton, which takes over its technical functions.\u00a0<\/p>

Without major additional costs PurePac<\/a> printing on the inside of the packaging opens up new branding options, according to the company.<\/p>

The new folding carton concept does not compromise the efficiency of the production line or the wide range of finishing options while maintaining the same level of food safety as conventional packaging. Van Genechten Packaging calculates that several euros per 1,000 packs could be saved on the bottom line.\u00a0<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\u201eWe are already working on other concepts, e.g. for products such as wrapped and unwrapped chocolate balls, chewing gum, liquorice, sweets, biscuits and more. We are convinced that PurePac has what it takes to be a real game changer in this segment\u201c\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\tMarc B\u00fcttgenbach, CCO Van Genechten Packaging<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Certified for recycling<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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PurePac is certified for return to the recycling loop. As a particularly resource-saving solution, the new packaging should score points with significant material savings, as the conventional second component is no longer required, e.g. aluminium foil, which has recently become enormously more expensive and energy-intensive to produce.<\/p>

Certified recyclable cardboard made from renewable materials is used. The usual packaging output of up to 200 cycles\/minute can be achieved in production, meaning that the new packaging machine is quickly amortised.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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PurePac is not only ideal as packaging for classic chocolate bars, but also for other formats and products relating to gift packaging for confectionery and more.\u00a0<\/p>

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Source: Van Genechten Packaging<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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More news - Sustainability and green packaging<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tEU glass recycling reaches record high\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe EU records a record in the collection of glass packaging for recycling. Despite the success, there are still significant differences between the member states.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPacksize acquires Panotec\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPacksize plans to acquire Panotec to expand its automated packaging solutions offering. This is intended to strengthen its presence in over 50 countries.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tStudy: Paper-based food packaging will dominate the market by 2045\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tA new study predicts that fibre-based packaging will dominate the market by 2045. Advances in barrier technology and stricter regulations are driving this change.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\u201aCheck for Recycling\u2018 shows the way to PPWR-compliant packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tFrom August 2026, the EU Packaging and Packaging Waste Regulation (PPWR) will require declarations of conformity. Interzero offers a simple digital solution for assessing the recyclability of packaging with \u201aCheck for Recycling\u2018.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tClip packs for the fresh food section\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPoly-clip System is opening up new application fields for clip packaging and has developed a sustainable overall system for packing fruit and vegetables in industrially compostable nets.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSIG hands over \u201aCartons for Good\u2018 project to local responsibility\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tSIG and the SIG Foundation have handed over the \u201aCartons for Good\u2018 project to the Akij Monowara Trust. The aim is to combat food loss and malnutrition in Bangladesh.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Functional coating on the inside to make chocolate packaging more sustainable. Van Genechten Packaging transfers the functionality of the wrapping film to the folding carton and aims to make film superfluous.\u00a0","protected":false},"author":7,"featured_media":56279,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"schokolade","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[38,31,32,71,58958],"class_list":["post-56278","post","type-post","status-publish","format-standard","has-post-thumbnail","category-green-packaging","tag-lebensmittel","tag-nachhaltigkeit-und-green-packaging","tag-packmittel-und-packstoffe","tag-suesswaren","tag-van-genechten-packaging","cs-entry","cs-video-wrap"],"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=56278"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/56279"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=56278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=56278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=56278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}