{"id":56589,"date":"2022-02-14T10:50:09","date_gmt":"2022-02-14T09:50:09","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=56589"},"modified":"2022-02-14T10:50:09","modified_gmt":"2022-02-14T09:50:09","slug":"coca-cola-wants-to-increase-returnables-by-2030","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/coca-cola-will-mehrweg-bis-2030-erhoehen\/","title":{"rendered":"Coca-Cola wants to increase the proportion of reusable bottles"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"56589\" class=\"elementor elementor-56589\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-db1aa32 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"db1aa32\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8daa6d4 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8daa6d4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a738076 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a738076\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>The Coca-Cola Company has announced its intention to significantly increase the use of reusable packaging. By 2030, the company aims to sell at least 25 per cent of all drinks in its brand portfolio worldwide in reusable glass or plastic bottles or in refillable containers.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-12d5aad elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"12d5aad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e214498 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e214498\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-417899f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"417899f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2020, Coca-Cola has <strong>sells around 16 per cent of its total product volume in conventional reusable packaging<\/strong>. Returnable glass bottles and refillable PET bottles currently account for more than half of product sales in more than 20 markets and more than 25 per cent of sales in a further 20 markets.<\/p><p>According to the company, the use of reusable packaging is currently increasing in several markets, with each market using different methods to achieve its 2030 target.<strong> In Germany, where consumer interest in deposit return schemes has increased in recent years<\/strong>, in 2020, the reusable options exceeded the disposable options.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-2441923383\"><div id=\"packa-2310576905\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div><p>In parts of Latin America, reusable bottles also accounted for around 27 per cent in 2020, with reusable options outperforming single-use bottles in some countries here too, according to <a href=\"https:\/\/www.coca-cola-deutschland.de\/\" target=\"_blank\" rel=\"noopener\">The Coca-Cola Company<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-be921dd elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"be921dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68ca51e exad-glass-effect-no exad-sticky-section-no\" data-id=\"68ca51e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59ae198 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"59ae198\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Investments required<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0885c3f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0885c3f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4980033 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4980033\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-df7c9d5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"df7c9d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For example, the expansion of the \u201eUniversal Bottle\u201c introduced in Brazil in 2018, which is now also used in Argentina, Chile, Colombia, Mexico, Guatemala and Panama, increased efficiency in collection, cleaning and filling. Several carbonated and non-carbonated brands are<strong> in one and the same reusable bottle<\/strong> with a single colour, shape and size.<\/p><p>Tried and tested in France <a href=\"https:\/\/packaging-journal.de\/?s=coca+cola\" target=\"_blank\" rel=\"noopener\">Coca-Cola<\/a> <strong>together with Carrefour, the Loop deposit system from the recycling company Terracycle.<\/strong> Consumers can have a variety of products, including Coca-Cola beverages, delivered to their homes and the packaging is collected, cleaned, refilled and reused or recycled.<\/p><p>In the USA, Coca Cola launched in selected cities <strong>a pilot project together with Burger King and TerraCycle\u00a0<\/strong> to reduce single-use packaging waste by offering reusable food containers and drinks cups.<\/p><p>According to Coca-Cola, sustainability efforts have paved the way for the global reusable packaging target announced today, <strong>which requires considerable investment<\/strong>, especially in markets with limited reusable infrastructure.<\/p><p><em>Source:<\/em> The Coca-Cola Company<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b62e101 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"b62e101\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bf7f7ce exad-glass-effect-no exad-sticky-section-no\" data-id=\"bf7f7ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84efa97 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"84efa97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More news on the subject of drinks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52c1c656 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-posts\" data-id=\"52c1c656\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:38,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114543 post type-post status-publish format-standard has-post-thumbnail category-aus-den-unternehmen-news tag-frugalpac tag-getraenke tag-packmittel-und-packstoffe tag-papier-pappe-karton cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/frugalpac-steigert-produktion-von-papierflaschen\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114546\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Frugalpac-bottles.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/frugalpac-steigert-produktion-von-papierflaschen\/\">\n\t\t\t\tFrugalpac increases production of paper bottles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tSince the Frugal Bottle's launch in 2020, over four million units have been produced.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/frugalpac-steigert-produktion-von-papierflaschen\/\" aria-label=\"Read more about Frugalpac increases production of paper bottles\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114510 post type-post status-publish format-standard has-post-thumbnail category-aus-den-unternehmen-news tag-aus-den-unternehmen tag-canpack tag-getraenke tag-getraenkedosen tag-metall cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/canpack-steigert-absatz-von-getraenkedosen\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114514\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Canpack-cans.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/canpack-steigert-absatz-von-getraenkedosen\/\">\n\t\t\t\tCanpack increases sales of drinks cans\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tGrowth drivers were particularly the markets in the USA and India.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/canpack-steigert-absatz-von-getraenkedosen\/\" aria-label=\"Read more about Canpack increases sales of beverage cans\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114482 post type-post status-publish format-standard has-post-thumbnail category-packmittel-und-packstoffe tag-elopak tag-getraenke tag-packmittel-und-packstoffe tag-papier-pappe-karton cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/rapps-saefte-in-einwegverpackungen-von-elopak\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114486\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/rapp-saefte-elopak.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/rapps-saefte-in-einwegverpackungen-von-elopak\/\">\n\t\t\t\tRapp's opts for single-use packaging from Elopak\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tFruit juice manufacturer Rapp's is expanding its range with six varieties in Elopak packaging. This is intended to increase market share in the single-use shelf and cater to demand for regional products.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/rapps-saefte-in-einwegverpackungen-von-elopak\/\" aria-label=\"Rapp\u2019s opts for single-use packaging from Elopak\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114426 post type-post status-publish format-standard has-post-thumbnail category-maerkte tag-getraenke tag-glas tag-metall tag-packmittel-und-packstoffe tag-usa cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/verpackungstrends-veraendern-den-craft-biermarkt\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114428\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/Craft-beer.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/verpackungstrends-veraendern-den-craft-biermarkt\/\">\n\t\t\t\tPackaging trends are changing the craft beer market\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tAlongside the materials question, there is increasing polarisation regarding packaging sizes.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/verpackungstrends-veraendern-den-craft-biermarkt\/\" aria-label=\"Read more about Packaging trends are changing the craft beer market\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114313 post type-post status-publish format-standard has-post-thumbnail category-packmittel-und-packstoffe tag-getraenke tag-kunststoff-und-verbunde tag-metall tag-nachhaltigkeit-und-green-packaging tag-packmittel-und-packstoffe cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/getraenkeverpackungen-werden-leichtgewichte\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/03\/ik-pet-flaschen-rpet-recycling-shutterstock-pics-five-300x163.jpg\" class=\"attachment-medium size-medium wp-image-77249\" alt=\"rPET is in demand and is increasingly being used for PET beverage bottles.\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/03\/ik-pet-flaschen-rpet-recycling-shutterstock-pics-five-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/03\/ik-pet-flaschen-rpet-recycling-shutterstock-pics-five-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/03\/ik-pet-flaschen-rpet-recycling-shutterstock-pics-five-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/03\/ik-pet-flaschen-rpet-recycling-shutterstock-pics-five.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/getraenkeverpackungen-werden-leichtgewichte\/\">\n\t\t\t\tBeverage packaging becomes lightweight\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe beverage industry is under pressure: material reduction, recyclability and regulatory requirements are driving development - and leading to new solutions along the entire value chain.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/getraenkeverpackungen-werden-leichtgewichte\/\" aria-label=\"Read more about Beverage packaging becomes lightweight\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114268 post type-post status-publish format-standard has-post-thumbnail category-green-packaging tag-basf tag-getraenke tag-interpack tag-klebstoff tag-kunststoff-und-verbunde tag-nachhaltigkeit-und-green-packaging tag-packmittel-und-packstoffe cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/basf-klebstoff-fuer-pet-etiketten\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114270\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/BASF-neuer-klebstoff.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/basf-klebstoff-fuer-pet-etiketten\/\">\n\t\t\t\tBASF develops recyclable label adhesive for PET bottles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tBASF has developed a labelling adhesive that is fully compatible with PET bottle recycling processes. This supports the production of high-quality recyclate and fulfils new EU requirements.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/basf-klebstoff-fuer-pet-etiketten\/\" aria-label=\"Read more about BASF develops recyclable label adhesive for PET bottles\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"The Coca-Cola Company has announced its intention to significantly increase the use of reusable packaging. By 2030, the company aims to sell at least 25 per cent of all drinks worldwide in reusable glass or plastic bottles or in refillable containers.","protected":false},"author":20,"featured_media":56599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Coca-Cola hat angek\u00fcndigt, den Einsatz von Mehrweg- und wiederbef\u00fcllbaren Verpackungen bis 2030 weltweit auf mindestens 25 Prozent zu erh\u00f6hen.","rank_math_focus_keyword":"Coca-Cola","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[57589,48,62,54,32],"class_list":{"0":"post-56589","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-coca-cola","9":"tag-getraenke","10":"tag-glas","11":"tag-kunststoff-und-verbunde","12":"tag-packmittel-und-packstoffe","13":"cs-entry","14":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56589","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=56589"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/56589\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/56599"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=56589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=56589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=56589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}