{"id":56589,"date":"2022-02-14T10:50:09","date_gmt":"2022-02-14T09:50:09","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=56589"},"modified":"2022-02-14T10:50:09","modified_gmt":"2022-02-14T09:50:09","slug":"coca-cola-wants-to-increase-returnables-by-2030","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/coca-cola-will-mehrweg-bis-2030-erhoehen\/","title":{"rendered":"Coca-Cola wants to increase the proportion of reusable bottles"},"content":{"rendered":"
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The Coca-Cola Company has announced its intention to significantly increase the use of reusable packaging. By 2030, the company aims to sell at least 25 per cent of all drinks in its brand portfolio worldwide in reusable glass or plastic bottles or in refillable containers.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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In 2020, Coca-Cola has sells around 16 per cent of its total product volume in conventional reusable packaging<\/strong>. Returnable glass bottles and refillable PET bottles currently account for more than half of product sales in more than 20 markets and more than 25 per cent of sales in a further 20 markets.<\/p>

According to the company, the use of reusable packaging is currently increasing in several markets, with each market using different methods to achieve its 2030 target. In Germany, where consumer interest in deposit return schemes has increased in recent years<\/strong>, in 2020, the reusable options exceeded the disposable options.<\/p>

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In parts of Latin America, reusable bottles also accounted for around 27 per cent in 2020, with reusable options outperforming single-use bottles in some countries here too, according to The Coca-Cola Company<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Investments required<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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For example, the expansion of the \u201eUniversal Bottle\u201c introduced in Brazil in 2018, which is now also used in Argentina, Chile, Colombia, Mexico, Guatemala and Panama, increased efficiency in collection, cleaning and filling. Several carbonated and non-carbonated brands are in one and the same reusable bottle<\/strong> with a single colour, shape and size.<\/p>