{"id":57796,"date":"2022-02-24T14:03:43","date_gmt":"2022-02-24T13:03:43","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=57796"},"modified":"2022-02-24T14:03:43","modified_gmt":"2022-02-24T13:03:43","slug":"kraft-heinz-wants-to-reduce-plastics","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/kraft-heinz-will-kunststoffe-reduzieren\/","title":{"rendered":"Kraft Heinz wants to reduce plastic consumption"},"content":{"rendered":"
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On the initiative of the non-profit US shareholder organisation As You Sow, Kraft Heinz has agreed to set a target for reducing the overall consumption of plastic packaging.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The shareholders had previously called on Kraft Heinz to disclose, how the company intends to reduce the use of plastic packaging,<\/strong> including planned reduction strategies or targets, redesign of materials, substitution or reduction in the use of virgin plastics.<\/p>

Kraft Heinz said it will \u201econtinue to advance its packaging goals and support a circular economy through a variety of initiatives and investments, including the reduction of virgin plastic<\/strong>, the redesign of packaging, the increased use of Use of recycled content<\/strong> and the further exploration and scaling of reuse models\u201c.<\/p>

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\u201eWe are pleased to have reached this agreement with Kraft Heinz, which provides for a significant reduction in virgin plastic for packaging and also considers packaging redesign and innovative reuse models. We have similar proposals with Amazon, McDonald's and Kroger and hope that these companies can agree to reduce the use of plastic for packaging.\u201c<\/p>

Conrad MacKerron<\/strong>, Senior Vice President at As You Sow<\/a><\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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More companies want to reduce plastics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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45 per cent of Kroger shareholders and 35 per cent of Amazon shareholders supported proposals calling for a reduction in plastic consumption last year. Five other major companies - Keurig Dr Pepper, Mondelez International, PepsiCo, Target Corp. and Walmart - have committed to 2021 Following the submission of shareholder proposals by As You Sow<\/strong> committed to reducing plastic consumption.<\/p>

Target and Keurig Dr Pepper agreed to reduce the use of plastics in branded packaging by 20 per cent, Walmart agreed to a 15 per cent reduction, Mondelez agreed to a five per cent reduction - all by 2025 - and PepsiCo agreed to a 20 per cent reduction by 2030<\/strong> to. In total, the reduction in the use of virgin plastic announced by these five brands is likely to amount to more than 700,000 tonnes.<\/p>

Source: As You Sow<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Recycling - More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOpen letter warns of collapse of plastic recycling\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPlastic recycling in Europe is in an existential crisis, according to the signatories.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFirst\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe PaperX FibreTop Tube from the Neopac Group is the first of its kind to be certified as technically recyclable in the conventional paper stream by the renowned PTS Institute.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPackUK presents timetable\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIn the system's second year of operation, PackUK's main aim is to stabilise the implementation of EPR requirements.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFederal Council wants to adapt packaging law to EU regulation with minimal bureaucracy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Federal Council wants to adapt national packaging legislation to the PPWR with minimal bureaucracy, while the industry warns of additional burdens and quota shifts.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGreenDot expands recycling capacity\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe expansion comes at a time when important local LDPE recyclers are withdrawing from the market.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSweden's Deposit Return System reaches new record\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIn 2025, Sweden recycled over three billion PET bottles and aluminium cans for the first time through its deposit return system. This is an increase of 130 million compared to the previous year and demonstrates the system's success.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"On the initiative of the non-profit US shareholder association As You Sow, Kraft Heinz has agreed to set a target for plastic reduction.","protected":false},"author":20,"featured_media":57803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Auf Initiative der US-amerikanischen Aktion\u00e4rsvereinigung As You Sow hat sich Kraft Heinz bereit erkl\u00e4rt, ein Ziel f\u00fcr die Kunststoffreduzierung festzulegen. ","rank_math_focus_keyword":"Kraft Heinz","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[43,59190,54,38,32],"class_list":{"0":"post-57796","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-aus-den-unternehmen","9":"tag-kraft-heinz-company","10":"tag-kunststoff-und-verbunde","11":"tag-lebensmittel","12":"tag-packmittel-und-packstoffe","13":"cs-entry","14":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/57796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=57796"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/57796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/57803"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=57796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=57796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=57796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}