{"id":57796,"date":"2022-02-24T14:03:43","date_gmt":"2022-02-24T13:03:43","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=57796"},"modified":"2022-02-24T14:03:43","modified_gmt":"2022-02-24T13:03:43","slug":"kraft-heinz-wants-to-reduce-plastics","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/kraft-heinz-will-kunststoffe-reduzieren\/","title":{"rendered":"Kraft Heinz wants to reduce plastic consumption"},"content":{"rendered":"
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On the initiative of the non-profit US shareholder organisation As You Sow, Kraft Heinz has agreed to set a target for reducing the overall consumption of plastic packaging.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The shareholders had previously called on Kraft Heinz to disclose, how the company intends to reduce the use of plastic packaging,<\/strong> including planned reduction strategies or targets, redesign of materials, substitution or reduction in the use of virgin plastics.<\/p>

Kraft Heinz said it will \u201econtinue to advance its packaging goals and support a circular economy through a variety of initiatives and investments, including the reduction of virgin plastic<\/strong>, the redesign of packaging, the increased use of Use of recycled content<\/strong> and the further exploration and scaling of reuse models\u201c.<\/p>

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\u201eWe are pleased to have reached this agreement with Kraft Heinz, which provides for a significant reduction in virgin plastic for packaging and also considers packaging redesign and innovative reuse models. We have similar proposals with Amazon, McDonald's and Kroger and hope that these companies can agree to reduce the use of plastic for packaging.\u201c<\/p>

Conrad MacKerron<\/strong>, Senior Vice President at As You Sow<\/a><\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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More companies want to reduce plastics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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45 per cent of Kroger shareholders and 35 per cent of Amazon shareholders supported proposals calling for a reduction in plastic consumption last year. Five other major companies - Keurig Dr Pepper, Mondelez International, PepsiCo, Target Corp. and Walmart - have committed to 2021 Following the submission of shareholder proposals by As You Sow<\/strong> committed to reducing plastic consumption.<\/p>

Target and Keurig Dr Pepper agreed to reduce the use of plastics in branded packaging by 20 per cent, Walmart agreed to a 15 per cent reduction, Mondelez agreed to a five per cent reduction - all by 2025 - and PepsiCo agreed to a 20 per cent reduction by 2030<\/strong> to. In total, the reduction in the use of virgin plastic announced by these five brands is likely to amount to more than 700,000 tonnes.<\/p>

Source: As You Sow<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Recycling - More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tChile specifies rules for single-use plastics and beverage bottles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tA key focus of the regulation is on reusable systems.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tStudy warns of plastic recycling gap in UK\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe British recycling capacity has already fallen by 22 per cent between 2023 and 2025.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tInterzero starts production of food-grade recyclates\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tInterzero is opening a new site in Dessau for the production of food-grade recyclates from the Yellow Bin. The company is responding to the increasing requirements of the EU Packaging Directive.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSite Zero Achieves Highest EU Recycling Standard\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tSvensk Plast\u00e5tervinning demonstrates that 86 percent of the plastic from Site Zero in Motala is recycled to the highest EU standard. This strengthens Europe's circular economy.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCircular Economy Action Programme: Associations demand concrete legislative measures\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Circular Economy Action Programme is an important step, but concrete laws must now follow to strengthen recycling markets and enable investments, according to industry associations.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tWerner & Mertz criticises planned plastic levy as a burden\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe federal government's planned plastic levy is meeting with resistance. Werner & Mertz warns of negative consequences for the recycling industry and calls for alternative approaches.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"On the initiative of the non-profit US shareholder association As You Sow, Kraft Heinz has agreed to set a target for plastic reduction.","protected":false},"author":20,"featured_media":57803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Auf Initiative der US-amerikanischen Aktion\u00e4rsvereinigung As You Sow hat sich Kraft Heinz bereit erkl\u00e4rt, ein Ziel f\u00fcr die Kunststoffreduzierung festzulegen. ","rank_math_focus_keyword":"Kraft Heinz","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[43,59190,54,38,32],"class_list":["post-57796","post","type-post","status-publish","format-standard","has-post-thumbnail","category-packmittel-und-packstoffe","tag-aus-den-unternehmen","tag-kraft-heinz-company","tag-kunststoff-und-verbunde","tag-lebensmittel","tag-packmittel-und-packstoffe","cs-entry","cs-video-wrap"],"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/57796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=57796"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/57796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/57803"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=57796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=57796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=57796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}