{"id":58778,"date":"2022-03-14T10:45:53","date_gmt":"2022-03-14T09:45:53","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=58778"},"modified":"2022-03-25T17:20:39","modified_gmt":"2022-03-25T16:20:39","slug":"recyclable-paper-wrap-for-butter","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/recyclable-paper-wrap-for-butter\/","title":{"rendered":"Recyclable Paper Wrap for Butter"},"content":{"rendered":"
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Wipak UK launches UK-first recyclable paper wrap for butter. The wrapping can be recycled at kerbside within the paper waste stream and compared to market-standard wraps shows a carbon footprint reduction of 68 per cent.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Made from renewable, FSC-certified paper, the decorative butter wrap is aluminium-free and covered in advanced, ultra-thin natural coatings. They show good oxygen and water vapour barrier properties compared to standard paper, as well as grease resistance<\/strong>.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u201cMost butter wraps in the UK market are made of parchment paper or a grease-resistant paper which is commonly made into composite laminates with aluminium and polyethylene. Although made from renewable resources, coated parchment papers do not promote a circular economy as they're not easily recyclable<\/strong>. Unlike existing butter wraps on the market which are complex material structures, our consumer-friendly paper solution is fully recyclable within the kerbside paper and cardboard waste stream once it has been cleaned. What's more, it maintains the look and feel of a traditional butter wrap<\/strong>, can be fully printed with brand imagery, and runs on existing butter wrap machinery.\u201d\u00a0<\/p>

Keith Gater<\/strong>, Technical Development Manager at\u00a0Wipak<\/a> UK<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Having successfully passed shelf-life trials following packing on automated wrapping lines<\/strong>, Wipak UK's recyclable butter wrap has also scored an A+ rating in recycling tests carried out by the BioComposites Centre at Bangor University. \u201eThis classification is the highest possible score that can be achieved for paper recycling efficiency, whereby the pulp recovery must be a minimum of 98.5 per cent,\u201d continues Keith. \u201cOur wrap is also compliant with UK-set guidelines for claiming paper recyclability<\/strong>, which require a minimum paper content of 85 per cent.\u201d\u00a0\u00a0<\/p>

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Focus on Sustainability <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The butter wrap format is one of several new product development projects developed using Wipak UK's state-of-the-art combi laminator - part of a recent \u00a35million+ machinery upgrade to enhance the packaging supplier's sustainable product offering<\/strong>. This significant investment is helping Wipak UK move closer to its goal of reducing its company carbon footprint and achieving carbon neutrality by 2025.\u00a0<\/p>

\u201cWith Growing pressure from consumers<\/strong>, brands and retailers need to take decisive action with disruptive sustainable packaging solutions that challenge traditional methods. Solutions like Wipak UK's butter wrap will not only have significant environmental benefits<\/strong>, but will help to keep brands relevant in an increasingly competitive market.\u201c<\/p>

Keith Gater<\/strong><\/p><\/blockquote>

Source:\u00a0<\/em>Wipak<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\tSustainability is part of Weleda's identity. IWK is also contributing to this with its new flexible packaging line for many natural cosmetic products.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Wipak UK launches UK-first recyclable paper wrap for butter. The wrapping can be recycled at kerbside within the paper waste stream and compared to market-standard wraps shows a carbon footprint reduction of 68 per cent.\u00a0","protected":false},"author":1,"featured_media":58782,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Wipak UK launches UK-first recyclable paper wrap for butter. The wrapping can be recycled at\u00a0kerbside within the paper waste stream.\u00a0","rank_math_focus_keyword":"recyclable paper wrap, wipak","rank_math_title":"Recyclable Paper Wrap for Butter","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[59512,59313],"class_list":{"0":"post-58778","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-allgemein","8":"tag-english","9":"tag-wipak","10":"cs-entry","11":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/58778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=58778"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/58778\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/58782"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=58778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=58778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=58778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}