{"id":60618,"date":"2023-05-11T14:24:08","date_gmt":"2023-05-11T12:24:08","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=60618"},"modified":"2023-05-11T14:22:20","modified_gmt":"2023-05-11T12:22:20","slug":"the-challenge-of-recyclability","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/herausforderung-recyclingfaehigkeit\/","title":{"rendered":"The challenge of recyclability"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"60618\" class=\"elementor elementor-60618\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ebb09e5 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"ebb09e5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9ea76a exad-glass-effect-no exad-sticky-section-no\" data-id=\"a9ea76a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78183ee exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"78183ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Alternative packaging solutions are in demand and are giving \"classic\" plastic packaging an increasingly poor reputation - and not always rightly so. Materials such as vegan spider silk, protective packaging made from grain husks or silphia are made from renewable raw materials and often appear to be more sustainable alternatives. But is this really the case?\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f1c543 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"6f1c543\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Axel Subklew from the \"Waste separation works\" initiative would like developers to think about recycling and closed-loop recycling as early as the packaging design process. After all, bio-based or sustainable does not always mean recyclable.<\/p><p>The demand for alternative packaging solutions is high and is also fuelled by a<strong> Changed awareness on the part of consumers<\/strong> strengthened. Innovation and research into materials are important, but in some cases sustainability stops at disposal if the packaging cannot be sorted and recycled. Axel Subklew also recognises this. The business graduate is spokesman for the <a href=\"https:\/\/packaging-journal.de\/?s=m\u00fclltrennung+wirkt\">Waste separation works\" initiative<\/a>.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-3989810330\"><div id=\"packa-2761856152\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4b0fe2 elementor-widget-divider--view-line exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"d4b0fe2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90800a8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"90800a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Talk with Axel Subklew at the interpack 2023<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff53a34 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-video\" data-id=\"ff53a34\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/825454285?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d0235e elementor-widget-divider--view-line exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"1d0235e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-767f75d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"767f75d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e1c9f65 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e1c9f65\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae5e66c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ae5e66c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote><p>\"It would be important to think about this at the outset: 'What is the correct allocation to the material flow and how does the material really behave in the recycling solutions currently available to us? Recycling at the end should be directly considered and discussed in the design process and when selecting the material.\"<\/p><p><strong>Axel Subklew<\/strong>, spokesman for the initiative <strong>\"<\/strong>Waste separation works\"<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1737e74 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1737e74\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-719b99d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"719b99d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-1024x683.jpg\" class=\"attachment-large size-large wp-image-61224\" alt=\"Picture of a man laughing into the camera\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-1024x683.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-300x200.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-768x512.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-1536x1024.jpg 1536w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08-1320x880.jpg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/04\/Pressefoto_Muelltrennung-wirkt_08.jpg 1750w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Axel Subklew has experience in waste management and dual systems from his time at Der Gr\u00fcne Punkt and the Reclay Group. (Image: Initiative \"Waste separation works\"\/Christian Kruppa)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee8af68 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ee8af68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <a href=\"https:\/\/www.muelltrennung-wirkt.de\" target=\"_blank\" rel=\"noopener\">Waste separation works\" initiative<\/a> of the dual systems would like to draw attention to the potential that lies in correct waste separation and subsequent recycling. Especially when the volume of packaging waste is increasing, it is all the more important that it is correctly separated and disposed of. However, the initiative often discovers that particularly <strong>Multi-component packaging that has to be separated by hand and disposed of in different streams - a challenge for consumers<\/strong> represent. Such packaging can become a problem during subsequent recycling.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bc0d88 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"7bc0d88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Not everything that is sustainable is also recyclable<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e6b23e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"0e6b23e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The current <strong>Trend towards the increased use of fibre-based packaging<\/strong> leads to difficulties on the consumer side. Anyone who has decided against plastic packaging is faced with the question of which bin to dispose of the alternative packaging solution in. Overall, this is lacking,<strong> to consistently consider recyclability in the development of packaging<\/strong>. Alternative packaging can only be recycled and reused if it can be clearly assigned to an existing material flow.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9eda318 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"9eda318\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote><p>\"In our context of waste separation and recycling, we ask the question: 'Is this packaging recyclable? But we also start at the step before that and ask: 'Can it always be correctly allocated to a material flow?\" To do this, we need the packaging in the right collection system.\"<\/p><p><strong>Axel Subklew<\/strong><\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c4a93 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d1c4a93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The distinction between a <strong>sustainable and recyclable packaging<\/strong> is complex. The dual systems focus on the recyclability of packaging and are supported in this by the Packaging Act and, in particular, Section 21. Particularly in the current situation and with a persistent shortage of raw materials and existing supply bottlenecks <strong>Recycling an important way of generating raw materials<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ccf676 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2ccf676\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote><p>\"Packaging is always too valuable to lose in residual waste and forfeit the chance of recycling.\"<\/p><p><strong>Axel Subklew<\/strong><\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-56072208 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"56072208\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76317d52 exad-glass-effect-no exad-sticky-section-no\" data-id=\"76317d52\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13ba490e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"13ba490e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More news from the magazine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c224aea elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-posts\" data-id=\"7c224aea\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:38,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113499 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin category-verpackungstechnik tag-audio tag-digitalisierung tag-lebensmittel tag-magazin-01-2026 tag-mettler-toldedo tag-verpackungstechnik cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/mettler-toledo-waagen-sparen-ressourcen\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113500\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/mettler-toledo.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/mettler-toledo-waagen-sparen-ressourcen\/\">\n\t\t\t\tIntelligent weighing technology saves resources\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tGreenyard is equipping its high-speed lines with intelligent weighing technology from Mettler-Toledo, thereby significantly reducing the safety margin during product filling.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/mettler-toledo-waagen-sparen-ressourcen\/\" aria-label=\"Read more about Intelligent weighing technology saves resources\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113494 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin category-green-packaging tag-kuenstliche-intelligenz tag-magazin-01-2026 tag-nachhaltigkeit-und-green-packaging tag-one-five tag-packmittel-und-packstoffe tag-papier-pappe-karton cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/mit-ki-schneller-zur-nachhaltigen-verpackung\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113495\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/one.five_.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/mit-ki-schneller-zur-nachhaltigen-verpackung\/\">\n\t\t\t\tFaster to sustainable packaging with AI\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe Hamburg-based start-up One.Five uses artificial intelligence to find the optimum packaging faster from the wide range of paper types and coating options.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/mit-ki-schneller-zur-nachhaltigen-verpackung\/\" aria-label=\"Read more about Faster to sustainable packaging with AI\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113491 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin category-green-packaging tag-kapag tag-magazin-01-2026 tag-nachhaltigkeit-und-green-packaging tag-packmittel-und-packstoffe tag-papier-pappe-karton cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/kapag-changemaker-papierverpackungen\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113492\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/02\/kapag-etiketten.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/kapag-changemaker-papierverpackungen\/\">\n\t\t\t\tPaper packaging for special requirements\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe sister companies Kapag (Switzerland) and Oppboga (Sweden) support customers in switching from plastic to renewable raw materials with the renewable Changemaker paper and cardboard grades.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/kapag-changemaker-papierverpackungen\/\" aria-label=\"Read more about Paper packaging for special requirements\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113886 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin tag-audio tag-lebensmittel tag-magazin-01-2026 tag-nachhaltigkeit-und-green-packaging tag-optima tag-packmittel-und-packstoffe tag-papier-pappe-karton cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/faserbasierte-verpackungen-weg-zur-industriellen-skalierung\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113889\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Optima-Header.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/faserbasierte-verpackungen-weg-zur-industriellen-skalierung\/\">\n\t\t\t\tFibre-based packaging: The path to industrial scaling\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tFibre-based packaging is at a technological turning point. How is series production possible?\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/faserbasierte-verpackungen-weg-zur-industriellen-skalierung\/\" aria-label=\"Read more about Fibre-based packaging: The path to industrial scaling\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113779 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin tag-kolumne tag-magazin-01-2026 tag-packmittel-und-packstoffe cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/verpackungsverwender-ironie-im-luxussegment\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-300x163.png\" class=\"attachment-medium size-medium wp-image-113780\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-300x163.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-1024x555.png 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-768x416.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-18x10.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-332x180.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-664x360.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-688x373.png 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026-1044x566.png 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Kolumne-Headerbild-Harald-Braun-01-2026.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/verpackungsverwender-ironie-im-luxussegment\/\">\n\t\t\t\tPackaging users | Irony in the luxury segment\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tIn his new column, Harald Braun, our packaging user, shows why luxury products sometimes deliberately forgo glamorous packaging. The deliberate break in image - from grey cardboard to sober typography - can even be a sign of strength in the premium segment.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/verpackungsverwender-ironie-im-luxussegment\/\" aria-label=\"Read more about Packaging users | Irony in the luxury segment\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113801 post type-post status-publish format-standard has-post-thumbnail category-aus-dem-magazin tag-audio tag-eu-verpackungsverordnung tag-kuenstliche-intelligenz tag-magazin-01-2026 tag-packmittel-und-packstoffe tag-software-und-steuern cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/mehr-als-ein-prompt\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113804\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Pyx-Header.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/mehr-als-ein-prompt\/\">\n\t\t\t\tMore than a prompt\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe start-up Pyx is managed by the founding team Stavros Kyriakidis and Otto Hefner.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/mehr-als-ein-prompt\/\" aria-label=\"Read more about More than a prompt\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Alternative packaging solutions are giving \"classic\" ones an increasingly poor reputation. But sustainability is not the same as recyclability.","protected":false},"author":1,"featured_media":61222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Alternative Verpackungsl\u00f6sungen bescheren \u201eklassischeren\u201c einen immer schlechteren Ruf. Aber Nachhaltigkeit ist nicht gleich Recyclingf\u00e4higkeit. ","rank_math_focus_keyword":"recyclingf\u00e4higkeit","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[50550],"tags":[65,58764,59531,60098,54,59626,32,1487],"class_list":{"0":"post-60618","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pack_tv","8":"tag-abfalltechnik-und-recycling","9":"tag-duale-systeme-deutschland","10":"tag-initiative-muelltrennung-wirkt","11":"tag-interpack-tv","12":"tag-kunststoff-und-verbunde","13":"tag-magazin-03-2022","14":"tag-packmittel-und-packstoffe","15":"tag-papier-pappe-karton","16":"cs-entry","17":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/60618","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=60618"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/60618\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/61222"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=60618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=60618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=60618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}