{"id":60979,"date":"2022-04-20T17:34:54","date_gmt":"2022-04-20T15:34:54","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=60979"},"modified":"2022-04-20T15:36:00","modified_gmt":"2022-04-20T13:36:00","slug":"kneipp-works-with-circleback-on-pilot-project","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/kneipp-arbeitet-mit-circleback-an-pilotprojekt\/","title":{"rendered":"Kneipp works with Circleback on pilot project"},"content":{"rendered":"
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What has long been possible for drinks bottles is now set to become a reality for cosmetics packaging. Kneipp is working on a deposit solution for personal care packaging in a pilot project with the Berlin start-up Circleback and other companies.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Kneipp<\/a> has set itself ambitious targets for the sustainability of its packaging. In addition to the use of bio-based materials, the focus is on functioning packaging cycles<\/strong> in focus. In order to actively promote the recycling processes for personal care packaging, the company is cooperating with the Berlin start-up Circleback<\/a>. Together with other partners, the company is working on setting up a deposit system modelled on the beverage industry.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u201eGetting enough recycled material for our packaging is becoming increasingly challenging. At the moment, too little high-quality recyclate is obtained from the existing recycling system via the Yellow Bag to produce packaging for the personal care industry across the board. As a cooperation partner from the very beginning, we therefore actively support Circleback's approach of setting up its own deposit system for bathroom products. The idea of transferring structures already learnt from the beverage industry to personal care products is great and could have a signal effect on our entire industry.\u201c<\/p>

Philipp Keil<\/strong>, Head of Packaging Materials Management at Kneipp<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The pilot project will initially be launched at Edeka Moch in ALEXA in Berlin before the end of the first half of the year. Customers can hand in empty cosmetics and personal care packaging at the Circleback deposit machine. They will receive up to 20 cents per pack via the Circleback app. Kneipp and participating partner brands in turn receive the recyclate from their packaging<\/strong>. The system is based on the national deposit system for drinks bottles, which ensures a recycling rate of more than 90 per cent. The aim is to establish a nationwide deposit system for plastic packaging from the bathroom<\/strong>.<\/p>

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Source:\u00a0<\/em>Kneipp<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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More news on recycling <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tZSVR broadens its scope with expansion of the leadership level\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Central Agency Packaging Register (ZSVR) is reacting to the new challenges of the EU Packaging Regulation with an expansion of its board. Dr. Alexander Dr\u00f6ge and Franziska Safak are taking on new roles to ensure legally compliant implementation.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOpen letter warns of collapse of plastic recycling\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPlastic recycling in Europe is in an existential crisis, according to the signatories.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFirst\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe PaperX FibreTop Tube from the Neopac Group is the first of its kind to be certified as technically recyclable in the conventional paper stream by the renowned PTS Institute.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPackUK presents timetable\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIn the system's second year of operation, PackUK's main aim is to stabilise the implementation of EPR requirements.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFederal Council wants to adapt packaging law to EU regulation with minimal bureaucracy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Federal Council wants to adapt national packaging legislation to the PPWR with minimal bureaucracy, while the industry warns of additional burdens and quota shifts.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGreenDot expands recycling capacity\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe expansion comes at a time when important local LDPE recyclers are withdrawing from the market.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Kneipp is working on a pilot project with the Berlin start-up Circleback and other companies on a deposit solution for personal care packaging.\u00a0","protected":false},"author":1,"featured_media":60990,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Kneipp arbeitet in einem Pilotprojekt mit dem Start-up Circleback und andern Unternehmen an einer Pfandl\u00f6sung f\u00fcr K\u00f6rperpflegeverpackungen.\u00a0","rank_math_focus_keyword":"pilotprojekt,kneipp","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[114],"tags":[65,59622,59634,54,59142,59583,40,59448],"class_list":{"0":"post-60979","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aus-den-unternehmen-news","8":"tag-abfalltechnik-und-recycling","9":"tag-circleback","10":"tag-kneipp","11":"tag-kunststoff-und-verbunde","12":"tag-news-express","13":"tag-pfand","14":"tag-pharma-kosmetik-chemie","15":"tag-verpackung","16":"cs-entry","17":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/60979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=60979"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/60979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/60990"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=60979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=60979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=60979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}