{"id":62966,"date":"2022-06-09T08:11:34","date_gmt":"2022-06-09T06:11:34","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=62966"},"modified":"2022-06-03T09:45:35","modified_gmt":"2022-06-03T07:45:35","slug":"upm-raflatac-climate-neutralised-labels","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/upm-raflatac-klimaneutralisierte-etiketten\/","title":{"rendered":"Sustainable labels from UPM Raflatac"},"content":{"rendered":"
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Often overlooked, but essential for fully sustainable packaging: the label. The Finnish company UPM Raflatac produces sustainable labelling solutions that are designed to help reduce CO2<\/sub>-footprint of product packaging.<\/strong><\/p>

German consumers have become more sensitive when it comes to product packaging. Too much plastic, too many boxes, pointless filling material - all this is now frowned upon.<\/strong> With this sense of sustainability, however, Germans are far above the global average. In supermarkets in other European countries, you can still find bread rolls or apples individually wrapped in plastic - something that is now completely unthinkable in Germany. The interest in sustainable solutions does not end with visible plastic packaging.<\/strong> Consumers are increasingly demanding that companies demonstrate a positive environmental footprint. How climate-friendly are their products and packaging, how big is their CO2<\/sub>-footprint? This also increases the pressure on manufacturers. After all, a product can only be as environmentally friendly as its individual components.<\/strong><\/p>

The label is a small but essential part of any packaging.<\/strong> This inconspicuous component is important when it comes to making packaging as environmentally friendly as possible. This can be seen in several key areas: Firstly, labels that are already climate-neutral can improve a product's environmental footprint. Secondly, labels whose materials are perfectly matched to the rest of the packaging can facilitate recycling. And thirdly, labels made from sustainable raw materials can make a positive contribution.<\/strong><\/p>

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UPM Raflatac<\/a> recognised the need for more sustainable labels at an early stage and specialises in environmentally friendly label material.<\/strong> Today, the company presents sophisticated and third-party certified solutions that have a positive impact on its customers' environmental footprint.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Linerless labels save up to 40 per cent material compared to labelling with liner material. (Image: UPM Raflatac)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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An example of a sustainable labelling solution: the company's linerless range. UPM Raflatac's entire range of linerless labels has received the CarbonNeutral Product Certificate, awarded by Natural Capital Partners. The greenhouse gas emissions of Linerless products are fully offset by global projects that are verified according to internationally recognised standards.<\/strong> This means that UPM Raflatac has already taken steps to offset its customers' unavoidable emissions (cradle-to-customer). Customers can deduct the emissions caused by the linerless labels in their life cycle assessment calculations - an important step towards carbon neutrality of the entire package. The labels are also produced using wood from FSC-certified forests.<\/strong> The management of such forests focuses on the conservation, restoration and preservation of ecosystem services, including their role as a net sink of CO2<\/sub> from the atmosphere. This forest certification system is recommended by the WWF and many other non-governmental organisations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Linerless reduces material consumption<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The labels offer another significant advantage: their lower material consumption. The sustainability and efficiency benefits of using linerless labels are considerable, as material consumption can be reduced by up to 40 per cent compared to conventional labelling with liner material. Direct thermal (DT) linerless labels help customers to reduce their packaging waste.<\/strong> The high demand for linerless labels is due to the developed technology and the possibility of significantly reducing waste. The DT market for linerless labels has recently recorded annual growth of around 15 per cent.<\/strong><\/p>

The fact that UPM Raflatac is serious about developing innovative and sustainable labelling solutions is also demonstrated by a new product that will be launched at the beginning of June: Ocean Action is the world's first adhesive material made from plastic waste from the sea.<\/strong> This plastic consists of discarded waste of all sizes that is located a maximum of 50 kilometres from the coast in communities or areas where there are no or only very inefficient waste management systems and which increase the risk of plastic waste entering the sea.\u00a0<\/p>

UPM Raflatac also sees itself as a pioneer in measures to mitigate climate change: The manufacturer has joined the Climate Pledge, which commits companies to achieving net zero carbon emissions per year by 2040<\/strong> - a decade ahead of the Paris Agreement's 2050 target.<\/p>

http:\/\/www.upmraflatac.com<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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More news on the topic of green packaging<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCold Chain Technologies brings EcoFlex to Europe\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tCold Chain Technologies is expanding its EcoFlex shipping solutions into Europe. The sustainable, reusable packaging is optimised for temperature-controlled shipments and supports customers' ESG goals.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tMarket Fit Compass analyses the market success of a paper portfolio.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Market Fit Compass from One.five analyses market, material, and machine data to predict the market success of a paper portfolio. The tool supports companies such as Gr\u00fcnperga and Starkraft in their transition to plastic-free alternatives.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCircular Economy Action Programme: Associations demand concrete legislative measures\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Circular Economy Action Programme is an important step, but concrete laws must now follow to strengthen recycling markets and enable investments, according to industry associations.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tVetropack develops sustainable wine bottles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tVetropack is supporting the Austrian wine industry with two sustainable solutions: the weight of the classic 0.75-litre bottle has been significantly reduced, and at the same time, a new reusable bottle for wine has been developed.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFibre-based packaging for automotive components\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tAntalis has developed a fibre-based packaging for sensitive decorative mouldings that replaces foam. This solution offers both protection and environmental benefits.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tNaturheld invests in resilient labelling solutions\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tNaturheld has equipped its modern production facility with Matthews' V-Series for labelling: Under demanding environmental conditions, a high-quality print image is achieved on sensitive surfaces.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Often overlooked, but essential for fully sustainable packaging: the label. The Finnish company UPM Raflatac produces sustainable labelling solutions that are designed to help reduce the carbon footprint of product packaging.","protected":false},"author":1,"featured_media":62967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"UPM Raflatac stellt nachhaltige Etikettenl\u00f6sungen her, die bei der CO2-Verringerung in der Verpackungsproduktion helfen sollen.","rank_math_focus_keyword":"UPM Raflatac","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[28,58781],"tags":[42,59683,31,32,59695],"class_list":["post-62966","post","type-post","status-publish","format-standard","has-post-thumbnail","category-aus-dem-magazin","category-green-packaging","tag-etikettieren-kennzeichnen-codieren","tag-magazin-04-05-2022","tag-nachhaltigkeit-und-green-packaging","tag-packmittel-und-packstoffe","tag-upm-raflatac","cs-entry","cs-video-wrap"],"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/62966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=62966"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/62966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/62967"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=62966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=62966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=62966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}