{"id":66499,"date":"2022-08-11T10:08:42","date_gmt":"2022-08-11T08:08:42","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=66499"},"modified":"2022-08-11T10:08:42","modified_gmt":"2022-08-11T08:08:42","slug":"wine-labels-based-on-old-blue-print-templates","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/weinetiketten-nach-alten-blaudruck-vorlagen\/","title":{"rendered":"Sustainable wine labels based on old blueprint templates"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"66499\" class=\"elementor elementor-66499\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fa52270 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fa52270\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4a4abaa exad-glass-effect-no exad-sticky-section-no\" data-id=\"4a4abaa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a474212 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a474212\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Marzek Etiketten+Packaging produced wine labels on sustainable paper for the David Kerschbaum winery, which were designed by Original Indigo Blaudruckerei Ko\u00f3.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1a1c5de elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"1a1c5de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c46dce0 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c46dce0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06cc7bc exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"06cc7bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A total of <strong>Six different label variations based on the old blueprint templates<\/strong> for the red wine variety Blaufr\u00e4nkisch. Three traditional wineries have combined their expertise for the project. The wine - the Blaufr\u00e4nkisch, 2019, from the D\u00fcrrau vineyard - comes from the renowned red wine estate David Kerschbaum in central Burgenland.<\/p><p>The templates for the wine labels come from the Original Indigo Blaudruckerei<a href=\"https:\/\/www.originalblaudruck.at\/\" target=\"_blank\" rel=\"noopener\"> Ko\u00f3<\/a>, <strong>one of the last in Europe to print fabrics using this ancient technique and dye them with indigo.<\/strong> They were designed by hand by Joseph and Miriam Ko\u00f3 especially for this project.<\/p><div class=\"packa-in-post-alle packa-entity-placement\" style=\"text-align: center;\" id=\"packa-1477900220\"><div id=\"packa-3406998931\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div><p>Marzek Etiketten+Packaging was commissioned to produce the unusual wine labels. The labelling and packaging expert from Traiskirchen provided <strong>the right sustainable paper available<\/strong> and took care of the implementation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-98b1c62 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"98b1c62\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-efe1d4f exad-glass-effect-no exad-sticky-section-no\" data-id=\"efe1d4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e30a57 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"7e30a57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-1024x681.jpg\" class=\"attachment-large size-large wp-image-66502\" alt=\"Marzek wine labels based on blueprint templates\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-1024x681.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-300x200.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-768x511.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-1536x1022.jpg 1536w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-2048x1363.jpg 2048w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17-1320x878.jpg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_17.jpg 2254w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">(Image: Marzek)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9426aca elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9426aca\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-039842a exad-glass-effect-no exad-sticky-section-no\" data-id=\"039842a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d6820e7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d6820e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201eWe were immediately impressed by David Kerschbaum's idea of bringing together expertise from the region and creating a unique product. We are therefore delighted that we <strong>exactly the right paper for this project from our eco-materials<\/strong> We have been able to make this available to the company,\u201c comments Dr Johannes Michael Wareka, CEO and 4th Marzek generation, on his company's involvement in this project.<\/p><div id=\"packa-2111545227\" class=\"packa-inhalt packa-entity-placement\"><!--noptimize--><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-2686439340972671\" crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\" style=\"display:block;text-align:center\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-2686439340972671\" data-ad-slot=\"6171251825\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><!--\/noptimize--><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fce2a02 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fce2a02\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb6584e exad-glass-effect-no exad-sticky-section-no\" data-id=\"eb6584e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab91b9c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"ab91b9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-1024x681.jpg\" class=\"attachment-large size-large wp-image-66510\" alt=\"Marzek\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-1024x681.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-300x200.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-768x511.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-1536x1022.jpg 1536w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-2048x1363.jpg 2048w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07-1320x878.jpg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/Marzekc_Kerschbaum_Blaudruck_07.jpg 2254w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Satisfied with the blueprint wine labels were (from left to right) Joseph Ko\u00f3, Original Indigo Blaudruckerei Ko\u00f3, David Kerschbaum, Rotweingut Kerschbaum, Martina Gruber, Designcenter Marzek Etiketten+Packaging, and Marzek CEO Dr Johannes Michael Wareka. (Image: Marzek)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5b6ef5a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"5b6ef5a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c69502 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5c69502\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f38fdb5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f38fdb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For David Kerschbaum, the example of wine labels based on blueprint templates demonstrates the power of <strong>Natural raw materials and typical regional products combined with know-how and expertise<\/strong> \u201eThe combination of our Blaufr\u00e4nkisch wine with the Original Indigo blue print Ko\u00f3 offers a great stage for the traditional craft from our region. With Marzek Etiketten+Packaging, we have a competent partner at our side who has realised our idea in the usual quality.\u201c<\/p><p><em>Source:<\/em> Marzek Labels+Packaging<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fd90f61 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fd90f61\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-572d556 exad-glass-effect-no exad-sticky-section-no\" data-id=\"572d556\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44bd11de exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"44bd11de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing and design - More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c4f9c03 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-posts\" data-id=\"1c4f9c03\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:38,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-116390 post type-post status-publish format-standard has-post-thumbnail category-marketing-und-design tag-lebensmittel tag-marketing-und-design tag-suesswaren tag-verpackung cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/hersheys-verbindet-verpackungsdesign-mit-pokemon-sammelaktion\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-300x163.jpg\" class=\"attachment-medium size-medium wp-image-116391\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Hershey-Pokemon.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/hersheys-verbindet-verpackungsdesign-mit-pokemon-sammelaktion\/\">\n\t\t\t\tHershey's Combines Packaging Design with Pok\u00e9mon Collectibles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe campaign shows how packaging is increasingly being used as an interactive marketing surface.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/hersheys-verbindet-verpackungsdesign-mit-pokemon-sammelaktion\/\" aria-label=\"Read more about Hershey&#039;s combines packaging design with Pok\u00e9mon collectible promotion\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-116335 post type-post status-publish format-standard has-post-thumbnail category-marketing-und-design tag-aus-den-unternehmen tag-japan tag-lebensmittel tag-marketing-und-design tag-verpackungsdruck-und-veredelung cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/calbee-vereinfacht-verpackungsdesign-wegen-lieferengpaessen\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-300x163.jpg\" class=\"attachment-medium size-medium wp-image-116336\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/Calbee.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/calbee-vereinfacht-verpackungsdesign-wegen-lieferengpaessen\/\">\n\t\t\t\tCalbee simplifies packaging design due to supply chain issues\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe company states that the background to this is geopolitical tensions in the Middle East, which are affecting the supply of individual materials.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/calbee-vereinfacht-verpackungsdesign-wegen-lieferengpaessen\/\" aria-label=\"Read more about Calbee&#039;s simplified packaging design due to supply shortages\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-116102 post type-post status-publish format-standard has-post-thumbnail category-maerkte tag-dvi tag-marketing-und-design tag-markt tag-praemiert tag-preisverleihung cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/verpackungspreis-2026-mit-verlaengerter-einreichungsfrist\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-300x163.jpg\" class=\"attachment-medium size-medium wp-image-116106\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/dvi-VP-Preis-2026.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/verpackungspreis-2026-mit-verlaengerter-einreichungsfrist\/\">\n\t\t\t\tPackaging Price 2026 with extended submission deadline\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tThe German Packaging Institute (dvi) has extended the submission deadline for the German Packaging Award 2026.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/verpackungspreis-2026-mit-verlaengerter-einreichungsfrist\/\" aria-label=\"Read more about Packaging Prize 2026 with extended submission deadline\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-115642 post type-post status-publish format-standard has-post-thumbnail category-marketing-und-design tag-marketing-und-design tag-mondi tag-nachhaltigkeit-und-green-packaging tag-packmittel-und-packstoffe tag-papier-pappe-karton tag-verpackungsdruck-und-veredelung cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/braune-verpackung-mit-weissem-digitaldruck\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-300x163.jpg\" class=\"attachment-medium size-medium wp-image-115645\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/05\/mondi-weisser-digitaldruck.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/braune-verpackung-mit-weissem-digitaldruck\/\">\n\t\t\t\tBrown packaging with white digital print\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tMondi has developed an innovative packaging solution for Riedel Glas that combines brown Kraftliner with white digital printing. This development opens up new possibilities for the packaging industry.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/braune-verpackung-mit-weissem-digitaldruck\/\" aria-label=\"Read more about brown packaging with white digital printing\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-114488 post type-post status-publish format-standard has-post-thumbnail category-verpackungstechnik tag-marketing-und-design tag-packmittel-und-packstoffe tag-smurfit-westrock tag-verpackung cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/ki-basierte-loesung-fuer-bessere-sichtbarkeit-im-regal\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-300x163.jpg\" class=\"attachment-medium size-medium wp-image-114490\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/04\/smurfit-shelf-AI-2.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/ki-basierte-loesung-fuer-bessere-sichtbarkeit-im-regal\/\">\n\t\t\t\tAI-based solution for better in-store shelf visibility\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tShelfSmart.AI by Smurfit Westrock uses AI to improve product visibility on supermarket shelves. The solution provides data-driven insights for packaging optimisation.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/ki-basierte-loesung-fuer-bessere-sichtbarkeit-im-regal\/\" aria-label=\"Read more about AI-based solution for better on-shelf visibility\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-113950 post type-post status-publish format-standard has-post-thumbnail category-produkte tag-heinz tag-lebensmittel tag-marketing-und-design tag-packmittel-und-packstoffe cs-entry cs-video-wrap\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/packaging-journal.de\/en\/heinz-mit-innovativer-1-liter-flasche\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-300x163.jpg\" class=\"attachment-medium size-medium wp-image-113953\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-18x10.jpg 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-332x180.jpg 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-664x360.jpg 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-688x373.jpg 688w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle-1044x566.jpg 1044w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/03\/Chefs-Bottle.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/packaging-journal.de\/en\/heinz-mit-innovativer-1-liter-flasche\/\">\n\t\t\t\tHeinz with innovative 1-litre bottle\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\tHeinz launches the new Chef's Bottle, which has been specially developed for the catering trade.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/packaging-journal.de\/en\/heinz-mit-innovativer-1-liter-flasche\/\" aria-label=\"Read more about Heinz with innovative 1-litre bottle\" tabindex=\"-1\">\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Marzek Etiketten+Packaging produced wine labels on sustainable paper for the David Kerschbaum winery, which were designed by Original Indigo Blaudruckerei Ko\u00f3.","protected":false},"author":20,"featured_media":66500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Marzek hat f\u00fcr das Weingut David Kerschbaum Weinetiketten auf nachhaltigem Papier produziert, die von der Original Indigo Blaudruckerei Ko\u00f3 gestaltet wurden. ","rank_math_focus_keyword":"Weinetiketten","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[23],"tags":[46,59461,1487,51],"class_list":{"0":"post-66499","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-und-design","8":"tag-marketing-und-design","9":"tag-marzek","10":"tag-papier-pappe-karton","11":"tag-verpackungsdruck-und-veredelung","12":"cs-entry","13":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/66499","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=66499"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/66499\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/66500"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=66499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=66499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=66499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}