{"id":70518,"date":"2022-10-18T15:16:05","date_gmt":"2022-10-18T13:16:05","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=70518"},"modified":"2022-10-18T15:16:05","modified_gmt":"2022-10-18T13:16:05","slug":"metal-packaging-popular-with-consumers","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/metallverpackungen-bei-verbrauchern-beliebt\/","title":{"rendered":"Metal packaging popular with consumers"},"content":{"rendered":"
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A survey of 2,000 Europeans shows that awareness of sustainability in packaging is high, even in times of rising living costs. The survey revealed that 77 per cent of respondents would like to buy products in recyclable packaging.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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More and more German and European consumers are realising the importance of sustainability and environmental protection. This realisation is increasingly reflected in their purchasing behaviour, as revealed by a survey conducted by FocalData and commissioned by Eviosys. The recently published study of 2000 Europeans in the UK, France, Germany and Spain confirms that despite the rising cost of living, the majority of consumers still consider paying more for sustainably packaged products<\/strong>.<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The survey also shows that the Respondents in Germany underestimate recycling rates for packaging materials such as metal<\/strong>For example, 80 to 100 per cent of metal packaging is recycled, but only 18 per cent estimate this value correctly. At the same time Germany 77 per cent of respondents would prefer to buy products in 100 per cent recyclable packaging<\/strong> and complain (72 per cent) that companies do too little to combat plastic pollution.<\/p>

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Due to the extent of inflation, consumers are already changing their behaviour, although they do not want to compromise on sustainability and, as the study shows, the majority are interested in topics such as environmental protection (75 percent) or the type of product packaging (71 percent). Just under a third of those surveyed plan to buy smaller gifts (33 per cent) and celebrate a more modest Christmas (31 per cent).<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Results of the survey <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In view of the geopolitical situation, 63 per cent of Germans consider the rising cost of living to be their biggest current concern, followed by the war in Ukraine and climate change (both 31 per cent). In Consumers throughout Europe view 100 per cent recyclable metal packaging positively<\/strong>.<\/p>