{"id":72325,"date":"2022-11-25T10:40:59","date_gmt":"2022-11-25T09:40:59","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=72325"},"modified":"2022-11-25T09:41:17","modified_gmt":"2022-11-25T08:41:17","slug":"ds-smith-study-on-inadequate-packaging","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/ds-smith-studie-zu-mangelhafter-verpackung\/","title":{"rendered":"DS Smith study: Inadequate packaging causes immense damage"},"content":{"rendered":"
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The trend towards convenient e-commerce shopping goes hand in hand with an increased risk of damaged deliveries. According to a study by DS Smith, more than three quarters of online shoppers have already received damaged goods. The financial impact of damaged shipments is significant.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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According to the survey, more than half of Germans (52%) intend to more time at home due to the rising cost of living<\/strong> to spend their holidays. These holidays are to be embellished with so-called \"comfort purchases\": Four in ten (42%) say they will spend their money on small luxuries instead of going out.<\/p>

The market research was conducted in November 2022 by OnePoll on behalf of DS Smith<\/a> and also shows that the Trend towards convenient e-commerce shopping with an increased risk of damaged deliveries<\/strong> goes hand in hand with this. Overall, almost 76 per cent of online shoppers state that they have already received a damaged item. Last year alone, more than half (53%) of German online shoppers received a damaged parcel. The most common complaint is that the parcel was crushed due to a lack of stability and the product inside was damaged (52%).<\/p>

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The financial impact of damaged deliveries is significant. 45 per cent of online shoppers who have received damaged parcels are angry, disappointed (32%) and annoyed (26%). Four out of ten consumers (37%) also state that they are, that they would hesitate to buy from a retailer or online shop again<\/strong>if a product arrives damaged.<\/p>

\"Nobody wants to receive damaged goods, and the shift in shopping behaviour this Black Friday towards more smaller, feel-good purchases shows how important it is that packaging meets the extensive requirements of the e-commerce supply chain. That way, customers aren't disappointed and retailers don't have to bear the cost of replacing items.\"<\/p>

Thomas M\u00fcller,<\/strong> Head of E-Commerce Germany and Switzerland at DS Smith<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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(Image: DS Smith)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"DS Smith specialises in the development and optimisation of sustainable and recyclable packaging solutions for online retail. Among other things, we have realised that the answer lies not in more, but in more intelligent packaging<\/strong>that are precisely tailored to the specific requirements, while at the same time minimising the environmental impact,\" says M\u00fcller. \"A perfect example of this are omnichannel packaging that enables shipping in the product packaging<\/strong> and thus not only optimally protect the product, but also the resources used for it and the brand.\"<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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(Image: DS Smith)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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To ensure that the packaging design is conceived as sustainably as possible, DS Smith trained more than 700 of its designers in the application of its circular design principles.<\/strong> These guidelines enable the various phases of a product's life cycle to be taken into account.<\/p>

DS Smith also offers extensive expertise in validating the performance of packaging for e-commerce, such as the DISCS test and simulation procedure<\/strong>. Named after the types of test it performs (drop, impact, shock, crush, shake), DISCS tracks the distance travelled by a product, to ensure that the packaging is suitable for the respective purpose<\/strong>. This keeps the product safe during transport and avoids unnecessary packaging. In addition to DISCS offers DS Smith<\/a> also offers SIOC (ship-in-own-container) certification in its test laboratories.<\/p>

Source:<\/em> DS Smith<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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DS Smith - More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tDS Smith invests in Slovenia\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tAs part of the reorganisation, production at the Brestanica site is discontinued.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tInternational Paper divides Group into two units\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe company is planning to spin off its EMEA packaging business.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tIP closes plants in California and Kentucky\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe company justifies the move with the ongoing reorganisation of its North American packaging network.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tIP plans site closures in Germany\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Group announced that a conventional plant for corrugated board packaging, a display and offset site and three format plants are to be closed.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tIntegration of DS Smith and portfolio reorganisation depress IP result\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tAs a result of the DS Smith acquisition, International Paper now reports its continuing operations in two segments.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tDS Smith calls for sustainable packaging in online fashion retail\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe number of plastic packaging is increasing in German online fashion retail, although 75 per cent of consumers prefer paper-based alternatives, according to a study by DS Smith.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"According to a study by DS Smith, more than three quarters of online shoppers have already received damaged goods. The financial impact of damaged shipments is considerable.","protected":false},"author":20,"featured_media":53951,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Laut einer Studie von DS Smith haben mehr als drei Viertel der Online-Eink\u00e4ufer bereits einmal besch\u00e4digte Waren geliefert bekommen. ","rank_math_focus_keyword":"DS Smith","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[22],"tags":[58657,21745,32,1487,56],"class_list":{"0":"post-72325","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-packmittel-und-packstoffe","8":"tag-ds-smith","9":"tag-e-commerce","10":"tag-packmittel-und-packstoffe","11":"tag-papier-pappe-karton","12":"tag-qualitaetssicherung","13":"cs-entry","14":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/72325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=72325"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/72325\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/53951"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=72325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=72325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=72325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}