{"id":72985,"date":"2022-12-08T12:53:40","date_gmt":"2022-12-08T11:53:40","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=72985"},"modified":"2022-12-08T12:53:40","modified_gmt":"2022-12-08T11:53:40","slug":"the-cup-collective-takes-off","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/the-cup-collective-geht-an-den-start\/","title":{"rendered":"The Cup Collective launches"},"content":{"rendered":"
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The Cup Collective, a European initiative founded by Stora Enso and Huhtamaki to recycle paper cups, has now welcomed its first partners: McDonald's, SSP - The Food Travel Experts, C2 Centre and the Belgian National Railway Company (SNCB).<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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They are all supporting the initiative to significantly increase the recycling volume of paper cups in Europe. The Cup Collective is the first initiative of its kind in Europe, recycle half a billion paper cups in Europe within the first two years<\/strong>. The first collection bins for paper cups are now in public places in Brussels, including restaurants and transport hubs. The collected cups are recycled in the region, including at the Stora Enso plant in Langerbrugge, Belgium.<\/p>

The partnership in the cup collective is open to a wide range of players within and outside the value chain,<\/strong> including food service providers, retailers, transport services, waste collectors and disposal companies and other players throughout Europe.<\/p>

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\u201eIt's time to make paper cup recycling a simple, everyday activity. We are now able to provide a platform for collecting and capturing the value of paper cups on an industrial scale and are calling on companies to get involved in the Cup Collective programme.\u201c<\/p>

Peter Goodwin<\/strong>, Managing Director and co-founder of co-cre8, the company that developed the Cup Collective<\/a>-programme<\/p><\/blockquote>

Source:<\/em> Huhtamaki<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Recycling - More news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tOpen letter warns of collapse of plastic recycling\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tPlastic recycling in Europe is in an existential crisis, according to the signatories.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFirst\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe PaperX FibreTop Tube from the Neopac Group is the first of its kind to be certified as technically recyclable in the conventional paper stream by the renowned PTS Institute.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tPackUK presents timetable\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIn the system's second year of operation, PackUK's main aim is to stabilise the implementation of EPR requirements.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tFederal Council wants to adapt packaging law to EU regulation with minimal bureaucracy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe Federal Council wants to adapt national packaging legislation to the PPWR with minimal bureaucracy, while the industry warns of additional burdens and quota shifts.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tGreenDot expands recycling capacity\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe expansion comes at a time when important local LDPE recyclers are withdrawing from the market.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tSweden's Deposit Return System reaches new record\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIn 2025, Sweden recycled over three billion PET bottles and aluminium cans for the first time through its deposit return system. This is an increase of 130 million compared to the previous year and demonstrates the system's success.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"The Cup Collective, a European initiative founded by Stora Enso and Huhtamaki to recycle paper cups, is now starting with its first partners.","protected":false},"author":20,"featured_media":23271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"The Cup Collective, eine von Stora Enso und Huhtamaki gegr\u00fcndete europ\u00e4ische Initiative zum Recycling von Papierbechern, startet jetzt mit ersten Partnern.","rank_math_focus_keyword":"The Cup Collective","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[65,48,59170,32,1487,58747],"class_list":{"0":"post-72985","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-green-packaging","8":"tag-abfalltechnik-und-recycling","9":"tag-getraenke","10":"tag-huhtamaki","11":"tag-packmittel-und-packstoffe","12":"tag-papier-pappe-karton","13":"tag-stora-enso","14":"cs-entry","15":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/72985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=72985"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/72985\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/23271"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=72985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=72985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=72985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}