{"id":77531,"date":"2023-04-03T11:20:24","date_gmt":"2023-04-03T09:20:24","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=77531"},"modified":"2023-04-03T11:20:24","modified_gmt":"2023-04-03T09:20:24","slug":"podcast-tilisco","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/podcast-tilisco\/","title":{"rendered":"\ud83c\udfa7 Podcast: Tilisco - \u201ePackaging is not an end in itself\u201c"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"77531\" class=\"elementor elementor-77531\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8a4a104 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"8a4a104\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6897ce0 exad-glass-effect-no exad-sticky-section-no\" data-id=\"6897ce0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69e8d14 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"69e8d14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><strong>When it comes to sustainability in packaging, there is a lot to consider, from development and purchasing to communication on the packaging. When it comes to sustainability in particular, marketing and communication can quickly veer towards greenwashing if not communicated honestly.<\/strong><\/p><p>In the latest edition of packaging people, the podcast from packaging journal and interpack, we talk to <strong>Sonja B\u00e4hr<\/strong> and <strong>Till Isensee<\/strong> from the consulting firm Tilisco, which helps companies <strong>Questions about sustainability and packaging management<\/strong> with help and advice.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78aa125 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"78aa125\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script class=\"podigee-podcast-player\" src=\"https:\/\/player.podigee-cdn.net\/podcast-player\/javascripts\/podigee-podcast-player.js\" data-configuration=\"https:\/\/packaging-people.podigee.io\/6-tilisco\/embed?context=external\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04ca00e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"04ca00e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Episode 6: Packaging is not an end in itself<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c46a9c0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c46a9c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">However, this also means putting a finger in the wound from time to time and holding up a mirror to the industry. Sustainability is linked to technical values, explains packaging technician Till Isensee. This is where the two packaging analysts take on the role of mediator between technical data and marketing.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-2359199254\"><div id=\"packa-2545250972\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46132c6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"46132c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-1024x576.jpg\" class=\"attachment-large size-large wp-image-77535\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-1024x576.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-300x169.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-768x432.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-813x457.jpg 813w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-180x101.jpg 180w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-260x146.jpg 260w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-373x210.jpg 373w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast-120x67.jpg 120w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2023\/04\/Till-Isensee-Podcast.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2ab4ae elementor-blockquote--skin-quotation exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-blockquote\" data-id=\"b2ab4ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tThere is no single solution for sustainable packaging; it is always individualised. We always take a pragmatic approach. We want to help packaging engineers find the optimum solution for their company.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Podcast guest Till Isensee<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d373f6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5d373f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Tilisco's tasks also include protecting companies from attacks based on false claims on packaging - keyword greenwashing. It is particularly important that sustainability claims are honest and verifiable. In other words, supported by technical values. Regardless of how packaging is optimised or designed with sustainability in mind, the product to be protected should be the main focus.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-093f131 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"093f131\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dda07dd exad-glass-effect-no exad-sticky-section-no\" data-id=\"dda07dd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25079e0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"25079e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"622\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311-1024x622.jpg\" class=\"attachment-large size-large wp-image-28659\" alt=\"Sonja B\u00e4hr (Image: Tilisco GmbH)\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311-1024x622.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311-600x365.jpg 600w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311-300x182.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311-768x467.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2019\/11\/GP_Interview_Sonja_Baehr_B-e1574082186311.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9834c92 exad-glass-effect-no exad-sticky-section-no\" data-id=\"9834c92\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eba2290 elementor-blockquote--skin-quotation exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-blockquote\" data-id=\"eba2290\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tPackaging is not an end in itself. It's always about the product and the product's requirements. And from there you can think about alternatives.\n\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Podcast guest Sonja B\u00e4hr<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-61f825f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"61f825f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23de742 exad-glass-effect-no exad-sticky-section-no\" data-id=\"23de742\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c220498 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"c220498\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script class=\"podigee-podcast-player\" src=\"https:\/\/player.podigee-cdn.net\/podcast-player\/javascripts\/podigee-podcast-player.js\" data-configuration=\"https:\/\/packaging-people.podigee.io\/6-tilisco\/embed?context=external\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d113d2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"0d113d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4f369641 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"4f369641\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5962d6a8 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5962d6a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb03992 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"bb03992\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-300x300.jpg\" class=\"attachment-medium size-medium wp-image-66321\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-300x300.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-1024x1024.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-150x150.jpg 150w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-768x768.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover-1320x1320.jpg 1320w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2022\/08\/packaging-people-podcast-cover.jpg 1500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83c4bbf exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"83c4bbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>packaging people<\/strong>, the podcast from packaging journal and interpack will be published from August onwards <strong>once a month<\/strong>. It can be accessed via all known podcast portals, such as <a href=\"https:\/\/podcasts.apple.com\/podcast\/id1636322486\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, <a href=\"https:\/\/open.spotify.com\/show\/6thM2dFWaO2mHq9D5cVUOR\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, <a href=\"https:\/\/music.amazon.de\/podcasts\/670d2c18-edcb-4185-b2eb-80bf904edce9\/packaging-people\" target=\"_blank\" rel=\"noopener\">Amazon Music<\/a>, <a href=\"https:\/\/www.deezer.com\/show\/3915807\" target=\"_blank\" rel=\"noopener\">Deezer<\/a> or <a href=\"https:\/\/podcasts.google.com\/subscribe-by-rss-feed?feed=aHR0cHM6Ly9wYWNrYWdpbmctcGVvcGxlLnBvZGlnZWUuaW8vZmVlZC9tcDM%3D\" target=\"_blank\" rel=\"noopener\">Google Podcasts<\/a> and subscribed to. It is also available on the online pages of <a href=\"https:\/\/packaging-journal.de\/podcast\/\">packaging journal<\/a> and <a href=\"https:\/\/www.interpack.de\/de\/TIGHTLY_PACKED_Podcast\" target=\"_blank\" rel=\"noopener\">interpack<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"In the latest podcast, we talk to Sonja B\u00e4hr and Till Isensee from the consultancy Tilisco, which provides companies with advice and support on sustainability and packaging management.","protected":false},"author":7,"featured_media":77534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"","rank_math_focus_keyword":"tilisco","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[31,59787,32,59786,60051,39],"class_list":{"0":"post-77531","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-green-packaging","8":"tag-nachhaltigkeit-und-green-packaging","9":"tag-packaging-people","10":"tag-packmittel-und-packstoffe","11":"tag-podcast","12":"tag-tilisco","13":"tag-verpackungstechnik","14":"cs-entry","15":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/77531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=77531"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/77531\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/77534"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=77531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=77531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=77531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}