{"id":82897,"date":"2023-07-11T17:15:25","date_gmt":"2023-07-11T15:15:25","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=82897"},"modified":"2023-07-11T16:23:35","modified_gmt":"2023-07-11T14:23:35","slug":"new-group-marketing-director-at-raja","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/neuer-group-marketing-director-bei-raja\/","title":{"rendered":"New Group Marketing Director at Raja"},"content":{"rendered":"
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Franck Chenet has been appointed to the newly created position of Group Marketing Director of the Raja Group. He will be responsible for developing the Group's multichannel strategy and has also been appointed as a member of the Management Committee.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Franck Chenet is now responsible for the Development of the Group's multichannel strategies and optimisation of the customer experience<\/strong> responsible. Under his leadership, the Group's brand profile will be sharpened and cooperation between the cross-functional marketing teams will be intensified at an international level.<\/p>

Born in France, he began his professional career in Canada and the USA. He worked for 13 years (1994-2007) at Brodart, an American wholesaler of packaging and office supplies. Most recently, he was responsible for international development at Brodart as a member of the Executive Committee.<\/p>

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In 2008, Franck Chenet returned to France and joined the Fiducial Group, a group of companies specialising in B2B services, Various positions in sales and marketing management<\/strong>. In 2014, he became Managing Director of Skinjay, a cosmetics start-up in Lyon, France. From 2016 to 2022, Franck Chenet was Group Director at Antalis, responsible for digital transformation, service, communication and corporate social responsibility.<\/p>

Franck Chenet studied at the Ecole Nationale de Commerce de Paris in France and at Penn State University in Pennsylvania, USA. As an expert for digital transformation, Chenet also speaks at numerous conferences<\/strong>. He is a member of the Board of Directors of Adetem, the French professional association for marketing professionals.<\/p>

\u201eThe customer experience is always our top priority. With the expansion of the Raja Group in Europe, increased company-wide coordination is essential. Franck Chenet brings in-depth expertise in omnichannel marketing and digital transformation. His international vision and practical experience in leading international teams are an important advantage. Together, we are pursuing the goal of offering our customers the best possible customer experience in all our markets.\u201c<\/p>

Nathalie Chapusot<\/strong>, Managing Director, Marketing and Technology, the Raja Group<\/a><\/p><\/blockquote>

Source:\u00a0<\/em>Raja<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Further news on personnel matters <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tTakayo Motegi becomes new Managing Director of Ishida Europe\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tIshida Europe has appointed Takayo Motegi as its new Managing Director. He takes over the position from Dave Tiso, who has led the company since 2015 and will now serve as Chairman.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tElopak appoints H\u00e5kon Volldal as new CEO\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tVolldal joins from Nel ASA and is expected to take up his new role by the start of 2027 at the latest.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tHelmar Hipp permanently takes over leadership of Kaiserkraft\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe manager had been heading the department on an interim basis since the beginning of 2026.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tNew Managing Director at ZLV\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tBenjamin Schmitt will be the new Managing Director of the Centre for Food and Packaging Technology (ZLV). He succeeds Thomas Lux and is expected to provide new impetus for the packaging value chain.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tLagarde becomes President of Carton Ondul\u00e9 de France\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tThe former Smurfit Kappa manager succeeds Philippe Durand.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tTheegarten-Pactec expands management team\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\tRobert Berge will join the management board of Theegarten-Pactec from June 2026, a move that is preparing for the retirement of Dr. Egbert R\u00f6hm.\t\t<\/div>\n\t\t\n\t\t\n\t\t\tRead more \"\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Franck Chenet has been appointed Group Marketing Director of the Raja Group and will be responsible for the development of the multichannel strategy.","protected":false},"author":1,"featured_media":82901,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Franck Chenet wurde zum Group Marketing Director der Raja Group ernannt und soll die Entwicklung der Multichannel-Strategie verantworten.","rank_math_focus_keyword":"marketing director,raja","rank_math_title":"","_earpaper_enabled":false,"_earpaper_voice_id":"","_earpaper_audio_url":"","_earpaper_audio_id":"","_earpaper_article_id":"","_earpaper_status":"","_earpaper_error":"","_earpaper_duration":0,"_earpaper_generated_at":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[112],"tags":[46,59464,58814,59242],"class_list":["post-82897","post","type-post","status-publish","format-standard","has-post-thumbnail","category-personen","tag-marketing-und-design","tag-personen","tag-persoenlich","tag-raja","cs-entry","cs-video-wrap"],"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/82897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=82897"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/82897\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/82901"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=82897"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=82897"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=82897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}