{"id":85083,"date":"2023-09-05T11:52:57","date_gmt":"2023-09-05T09:52:57","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=85083"},"modified":"2023-09-05T10:55:54","modified_gmt":"2023-09-05T08:55:54","slug":"linerless-solution-reduces-water-consumption","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/linerless-loesung-reduziert-wasserverbrauch\/","title":{"rendered":"Linerless solution reduces water consumption"},"content":{"rendered":"
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With the new generation of decorative linerless solutions from Avery Dennison, the company says CO2<\/sub>-footprint and reduce waste and water consumption in packaging production. The company is showcasing the solution at Labelexpo.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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On the Labelexpo Europe<\/a> 2023 presents Avery Dennison<\/a> AD LinrSave and AD LinrConvert - the first generation of decorative, strapless solutions that are characterised by a patented microperforation technology.<\/strong> are made possible. These solutions will Reduce label waste, minimise CO2<\/sub> and reduce water consumption<\/strong> while ensuring the functionality and shelf appeal of pressure-sensitive labels. This is the next stage in Avery Dennison's innovation journey, paving the way for a more sustainable and connected future for the industry.<\/p>

\u201eAD LinrSave and AD LinrConvert are easy to integrate into existing lines, and with up to 80 per cent more labels per roll, this means more efficient runs and fewer changeovers. These more sustainable linerless labels can be easily and accurately applied to a variety of packaging types used in industries such as food and beverage, wine and spirits, and home and personal care.\u201c<\/p>

Wayne Middleton<\/strong>, Senior Linerless Segment Lead EMENA at Avery Dennison<\/p><\/blockquote>

These developments mark the next stage in the company's journey towards a linerless future and follow the launch in April of AD XeroLinr DT, a sustainable, linerless alternative for variable information (VI) labels, which is particularly relevant to the booming logistics and e-commerce industries. Utilising the Carbon Trust tool to measure environmental impact, this product range has been proven to have a positive impact on the environment. Reduction of CO2<\/sub> consumption by 30 per cent and water consumption by 40 per cent<\/strong>.<\/p>

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(Image: Avery Dennison) <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Avery Dennison will also present the latest examples of \u201enetworked\u201c packaging with a series of label prototypes with RFID and NFC technology<\/strong> introduce. NFC (Near Field Communication) enables consumers to touch labels with their smartphones to find out more about a product. The connected product cloud platform enables companies to accurately track and identify individual products across the entire supply chain and demonstrate their sustainable origin and journey.<\/p>

\u201eAt Avery Dennison, sustainability is at the centre of everything we do and we envision a connected and circular future. Labelexpo is a great opportunity for us to showcase our new solutions and engage with our partners and customers on the key issues that will shape the future of our industry in the coming years, such as the Digital Product Passport and the Packaging and Packaging Waste Regulation.\u201c<\/p>

Steve Flannery<\/strong>, Senior Vice President and General Manager of the Materials Group EMENA<\/p><\/blockquote>

Source:\u00a0<\/em>Avery Dennison<\/a><\/p>