{"id":89976,"date":"2024-02-02T13:34:37","date_gmt":"2024-02-02T12:34:37","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=89976"},"modified":"2024-02-02T11:01:59","modified_gmt":"2024-02-02T10:01:59","slug":"lightweight-returnable-bottle-for-the-brewing-industry","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/leichte-mehrwegflasche-fuer-die-brauwirtschaft\/","title":{"rendered":"Lightweight reusable bottle for the Austrian brewing industry"},"content":{"rendered":"<p><strong>Together with Brau Union \u00d6sterreich, Vetropack Group is presenting a new 0.33-litre returnable bottle that will be launched on the market in February 2024 as a standard solution for the brewing industry. Manufactured using Echovai technology developed by Vetropack, the bottle is a third lighter than conventional returnable containers.<\/strong><\/p>\n<p>Reusable standard solutions offer economic and ecological advantages: they reduce logistics costs, shorten transport routes, save valuable resources and thus reduce CO2 emissions. In order to make a contribution to<strong> Mandatory reusable quota in Austria from 2024<\/strong> Vetropack has developed a 0.33-litre bottle that meets the requirements of the <strong>is available to the entire brewing industry as a standard solution<\/strong>.<\/p>\n<p>The bottle produced by Vetropack is ideal as a reusable container, as it is particularly impressive in terms of sustainability, convenience, stability and simpler logistics. <strong>More than two thirds of recycled glass is currently used for the production of raw glass<\/strong>. With Vetropack's special Echovai process, the glass bottles are made extremely resistant through thermal hardening - with less weight.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-1972902325\"><div id=\"packa-743246330\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<figure id=\"attachment_89978\" aria-describedby=\"caption-attachment-89978\" style=\"width: 683px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-89978 size-large\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/02\/vetropack-goesser-1-683x1024.jpg\" alt=\"\" width=\"683\" height=\"1024\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/02\/vetropack-goesser-1-683x1024.jpg 683w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/02\/vetropack-goesser-1-200x300.jpg 200w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/02\/vetropack-goesser-1-768x1152.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/02\/vetropack-goesser-1.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption id=\"caption-attachment-89978\" class=\"wp-caption-text\">G\u00f6sser is the first Austrian beer to be launched on the market in the new standard bottles. The standard bottle made by Vetropack from Echovai lightweight glass is a third lighter than conventional returnable bottles. (Image: Vetropack \/ Schafranek Foto &amp; Film)<\/figcaption><\/figure>\n<h2><strong>Standard solution reduces logistics costs and CO2 emissions<\/strong><\/h2>\n<blockquote><p>\u201eThe bottle is around 30 per cent lighter than a traditional reusable bottle and has at least the same or better strength values. The stability of the lightweight glass bottle has been proven in extensive tests. Due to the reduced wear on the contact surfaces, it can achieve around 20 per cent more rotations compared to conventional containers. At the same time, the bottle's stability offers added food safety.\u201c<\/p>\n<p><strong>Erich Jaquemar<\/strong>, Strategic Account Manager at Vetropack in Austria<\/p><\/blockquote>\n<p>Vetropack developed the shape of the bottle together with relevant stakeholders such as the Reusable Logistics Association, the Association of Breweries and its members such as the Stiegl Brewery, Egger Brewery and Ottakring Brewery under the leadership of the Brau Union. This is a small version of the standard 0.5 litre MW beer bottle with a height of 212 mm. <strong>With this new standard, six crates can be stacked on one pallet<\/strong> and the low bottle weight of 210 grams enables more rows of crates per pallet, which significantly reduces transport costs and CO2 emissions. \u201eBasically, we don't just look at the individual bottle, but <strong>Reusable as a complete system<\/strong>. In consultation with the stakeholders involved and thanks to their expertise, we harmonised the bottle and crate design, taking into account the associated logistics,\u201c says Jaquemar. Important tests relating to stackability, shelf life and refillability were carried out at Brau Union's Wieselburg brewery.<\/p>\n<p>\u201eBuying reusable bottles instead of disposable bottles saves valuable resources and up to 75 per cent of CO2 emissions,\u201c comments Gabriela Maria Straka, Director Corporate Affairs, ESG Sustainability and member of the Management Board at Brau Union \u00d6sterreich. \u201eWith the bottle developed by our partner Vetropack, we are presenting everyone for whom the shape, size or weight used to be an argument against reusable bottles with an alternative. <strong>Ecologically sensible and economically attractive alternative<\/strong>.\"<\/p>\n<p><em>Source:<\/em> <a href=\"https:\/\/www.vetropack.com\/de\/\" target=\"_blank\" rel=\"noopener\">Vetropack<\/a><\/p>","protected":false},"excerpt":{"rendered":"Together with Brau Union \u00d6sterreich, Vetropack Group is presenting a new 0.33-litre returnable bottle that will be launched on the market in February 2024 as a standard solution for the brewing industry. The bottle is a third lighter than conventional returnable containers.","protected":false},"author":20,"featured_media":89977,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Die Brau Union \u00d6sterreich und Vetropack stellen eine neue 0,33-Liter-Mehrwegflasche vor, die um ein Drittel leichter ist als herk\u00f6mmliche Mehrweggebinde.","rank_math_focus_keyword":"Mehrwegflasche,Vetropack","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[48,62,31,32,59553],"class_list":{"0":"post-89976","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-green-packaging","8":"tag-getraenke","9":"tag-glas","10":"tag-nachhaltigkeit-und-green-packaging","11":"tag-packmittel-und-packstoffe","12":"tag-vetropack","13":"cs-entry","14":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/89976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=89976"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/89976\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/89977"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=89976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=89976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=89976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}