{"id":94239,"date":"2024-07-25T17:30:04","date_gmt":"2024-07-25T15:30:04","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=94239"},"modified":"2024-07-29T09:41:56","modified_gmt":"2024-07-29T07:41:56","slug":"opening-up-new-markets-at-the-shanghai-world-of-packaging-2024","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/neue-maerkte-erschliessen-auf-der-shanghai-world-of-packaging-2024\/","title":{"rendered":"Opening up new markets at the Shanghai World of Packaging 2024"},"content":{"rendered":"<p><strong>Shanghai World of Packaging (swop), one of the largest trade fairs for the packaging industry in Asia, will take place from 18 to 20 November 2024 at the Shanghai New International Expo Center. Exhibitors can still register and benefit from visa-free entry.<\/strong><\/p>\n<h3>International presence and high-calibre visitors<\/h3>\n<p>In 2023, over 30,000 experts attended swop, including representatives from well-known brands such as Mars, Heinz, Budweiser, Coca-Cola, Starbucks and Nestl\u00e9. A similarly high-calibre attendance is also expected for 2024. National and international exhibitors from countries such as China, Germany, Japan and the UK are expected to take part in an exhibition area of around 65,000 square metres. swop covers all areas of the packaging industry, from machinery and materials to logistics and recycling.<\/p>\n<p>88 per cent of visitors to swop 2023 were decision-makers or multipliers. The organisers, Messe D\u00fcsseldorf (Shanghai) Co. Ltd. and Adsale Exhibition Services Ltd., are also counting on the participation of high-ranking industry experts for this year's event. Targeted networking opportunities and business deals should make the trade fair a success for all participants.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-3756945015\"><div id=\"packa-2310488687\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<h3>New forum for food processing and intelligent manufacturing<\/h3>\n<p>A new feature this year is the partnership with the Chinese Institute of Food Science and Technology (CIFST), which marks the debut of the Food Processing and Intelligent Manufacturing Zone. This forum will focus on innovative processing technologies and packaging solutions for food manufacturers. Around 300 industry experts are expected to discuss topics such as artificial intelligence, food big data, food image analysis, machine learning, intelligent manufacturing, nutrition and safety, and quality control.<\/p>\n<p>In addition, the SAVE FOOD Forum will once again take place at swop, where the SAVE FOOD Design Award and the Sustainability Design Award will be presented. These awards emphasise the importance of sustainable packaging solutions and offer participating exhibitors additional visibility.<\/p>\n<h3>Focus on innovative and sustainable solutions<\/h3>\n<p>swop offers an extensive supporting programme with networking events, presentations and special shows. The \u201eSmart Packaging Zone\u201c under the motto \u201eIntelligence, Digitalisation, Personalisation\u201c will showcase innovative packaging technologies and smart factories. In the \u201eGreen Power Zone\u201c, the focus is on sustainable and recyclable materials. Here, participants can find out about current packaging trends and take part in discussions.<\/p>\n<h3>Exhibitor registration and visa exemption<\/h3>\n<p>Interested exhibitors still have the opportunity to register for the swop. Participation as part of the German or International Pavilion, which includes an all-inclusive package, is particularly advantageous. Participation is made easier by the recently cancelled visa requirement. Passport holders from 15 countries, including Germany, France, Italy and Spain, can now enter China visa-free for up to 15 days, making business visits much easier.<\/p>","protected":false},"excerpt":{"rendered":"Shanghai World of Packaging (swop), one of the largest trade fairs for the packaging industry in Asia, will take place from 18 to 20 November 2024 at the Shanghai New International Expo Center. Exhibitors can still register and benefit from visa-free entry.","protected":false},"author":7,"featured_media":94240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Die Shanghai World of Packaging 2024 bietet internationale Kontakte in die Verpackungsbranche. Aussteller k\u00f6nnen sich noch anmelden und von der Visa-Freiheit profitieren.","rank_math_focus_keyword":"Shanghai World of Packaging","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[7],"tags":[59766,59142,60236,33],"class_list":{"0":"post-94239","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-messen-und-veranstaltungen","8":"tag-interpack-alliance","9":"tag-news-express","10":"tag-swop","11":"tag-veranstaltungen","12":"cs-entry","13":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/94239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=94239"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/94239\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/94240"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=94239"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=94239"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=94239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}