{"id":94295,"date":"2024-07-26T13:01:27","date_gmt":"2024-07-26T11:01:27","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=94295"},"modified":"2024-07-26T13:01:27","modified_gmt":"2024-07-26T11:01:27","slug":"packing-games-in-paris","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/verpackende-spiele-in-paris\/","title":{"rendered":"(Thrilling) games in Paris"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"94295\" class=\"elementor elementor-94295\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7b6d6da elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"7b6d6da\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-524ecb7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"524ecb7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1190fd2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"1190fd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Seats made of packaging, beds made of cardboard and athletes with specific demands to the major drinks manufacturers. The Summer Olympics in Paris somehow also have something to do with the packaging industry.<span class=\"Apple-converted-space\">\u00a0<\/span><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c48072f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"c48072f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f56747 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4f56747\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-edc98d9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"edc98d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The 2024 Olympic Games in Paris are to be held under the motto \u201eGreen Games\u201c and focus on sustainability. Paris has set itself the goal of setting new standards for future major events and it is clear that packaging will not be left out of the equation.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee79f71 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"ee79f71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">As little plastic as possible<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4150f4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e4150f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The organisers of the 2024 Olympic Games in Paris are planning to make the event as plastic-free as possible. Disposable plastic is to be avoided in the packaging of food and drinks in order to reduce the usual mountains of waste at major events. Instead, reusable drinking bottles and drinking fountains will be provided for visitors.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-3049600021\"><div id=\"packa-3432506422\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div><p>For many organisations and athletes, however, this does not go far enough. Two weeks before the start of the Games, more than 100 sports organisations and athletes called on the major drinks manufacturers Coca Cola and Pepsi to increase\u00a0<span style=\"font-size: medium; font-style: normal; font-variant-caps: normal;\">to use reusable packaging. The initiative was launched by \u201e<\/span><span style=\"font-size: medium; font-style: normal; font-variant-caps: normal;\">Sailors for the Sea Powered by Oceana\u201c and \u201eEcoAthletes\u201c<\/span><span style=\"font-size: medium; font-style: normal; font-variant-caps: normal;\">\u00a0on the way.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac869e9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"ac869e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Open letter to Coca Cola and Pepsi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e0b4e0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"3e0b4e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2-1024x512.png\" class=\"attachment-large size-large wp-image-33712\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2-1024x512.png 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2-600x300.png 600w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2-300x150.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2-768x384.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2020\/05\/Vorlage-PJ-News-Bild-2.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88eeed6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"88eeed6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The signatories of the letter are calling for the Olympic Games to be used as a starting point for the increased use of reusable packaging at future sporting events. Recycling alone is not enough to solve the plastic waste problem, the initiators emphasise.\u00a0<span style=\"color: #1f1e1e; font-family: Sarala, sans-serif; font-size: 20px; font-weight: 600;\">\u00a0<\/span><\/p><p><span style=\"font-style: normal; font-variant-caps: normal; font-size: medium;\">They are calling on Coca-Cola and Pepsi to offer reusable packaging worldwide and significantly increase its use by 2030. The companies should also ensure that future Olympic Games and other major sporting events use reusable packaging.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9b1d87 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"c9b1d87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Support from prominent athletes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0672865 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"0672865\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #1f1e1e; font-family: Sarala, sans-serif; font-size: 20px; font-weight: 600;\">\u00a0<\/span>The appeal is supported by over 50 Olympians, Paralympians, world champions and world record holders. Among the signatories are Italian freediving world record holder Alessia Zecchini, US Olympic swimming champion Zach Apple and British skateboarder Andy Macdonald.<\/p><p>Coca Cola has now responded to this appeal. To \u201ePackaging Europe\u201c <a href=\"https:\/\/packagingeurope.com\/news\/olympic-athletes-implore-coca-cola-and-pepsi-to-drive-reusable-packaging-in-sports\/11606.article\" target=\"_blank\" rel=\"noopener\">the company announced,<\/a>\u00a0They already have ambitious goals and are thinking about the impact of every drink they sell.\u00a0<\/p><blockquote><p>At the 2024 Olympic and Paralympic Games in Paris, we will offer beverage fountains with refill options, reusable glass bottles and plastic bottles made from 100 % recycled materials (without cap and label). Paris 2024 will provide reusable cups, and fans and athletes will also be able to use refillable bottles. During the Olympic Games, we will also promote the collection and recycling of bottles.<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76c7f92 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"76c7f92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sitting on leftover packaging<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ed1b50 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5ed1b50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>So while on the one hand the aim is to do without packaging, elsewhere we are looking at what can still be made from old packaging. For example, the seats in the Olympic swimming centre are made from recycled plastic.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a61768a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"a61768a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"792\" height=\"446\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i.jpg\" class=\"attachment-large size-large wp-image-94298\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i.jpg 792w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-300x169.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-768x432.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-180x101.jpg 180w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-260x146.jpg 260w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-373x210.jpg 373w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympic-seating-05_i-120x67.jpg 120w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Olympic Swimming Centre in Paris (Photo: Olympic Committee)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b249133 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b249133\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The French company was in charge <a href=\"https:\/\/www.le-pave.com\/en\/\" target=\"_blank\" rel=\"noopener\">Le Pav\u00e9<\/a>, which manufactures floor coverings, tables and fittings from recycled plastic, among other things. For the seats in the swimming centre, the company worked with four dozen recyclers who supplied around 100 tonnes of packaging waste - most of it plastic bottles and caps.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c0abc4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4c0abc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">For cardboard-solid sleep<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c87b3a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"8c87b3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>So while visitors sit on old bottles, athletes will be able to experience the performance of corrugated cardboard while they sleep. 16,000 cardboard beds have been placed in the Olympic Village. However, the idea is not new: the manufacturer Airweave had already implemented this concept at the Summer Olympics in Japan.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5410930 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"5410930\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympia-Paris-Airweave-Bett-1024x555.jpg\" class=\"attachment-large size-large wp-image-94299\" alt=\"\" srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympia-Paris-Airweave-Bett-1024x555.jpg 1024w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympia-Paris-Airweave-Bett-300x163.jpg 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympia-Paris-Airweave-Bett-768x416.jpg 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2024\/07\/Olympia-Paris-Airweave-Bett.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">(Photo: Airweave)<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78d411d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"78d411d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As an official supporter of Paris 2024, the company produced <a href=\"https:\/\/youtu.be\/OrOXapOnms8?si=QNbhM5hgkDxStkWO\" target=\"_blank\" rel=\"noopener\">Airweave<\/a> The bed frames are made in France from 100 % recycled cardboard. After the games, the beds are also recycled in France.\u00a0<\/p><p>Thanks to the high-quality corrugated cardboard and sophisticated design, the beds are stable and durable. After the games, they are passed on to various organisations such as the military, the Paris Opera Ballet School or the hotel management school.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-895841e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-video\" data-id=\"895841e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/OrOXapOnms8?si=QNbhM5hgkDxStkWO&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Seats made of packaging, beds made of cardboard and athletes with concrete demands for sustainability. The Summer Olympics in Paris somehow also have something to do with the packaging industry.","protected":false},"author":7,"featured_media":94296,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Die Olympischen Sommerspiele in Paris haben irgendwie auch etwas mit der Verpackungsbranche zu tun. 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