{"id":99476,"date":"2025-02-28T14:03:35","date_gmt":"2025-02-28T13:03:35","guid":{"rendered":"https:\/\/packaging-journal.de\/?p=99476"},"modified":"2025-03-03T10:45:38","modified_gmt":"2025-03-03T09:45:38","slug":"koch-ppwr-campaign-launched","status":"publish","type":"post","link":"https:\/\/packaging-journal.de\/en\/koch-ppwr-kampagne-gestartet\/","title":{"rendered":"Koch Pac-Systeme launches PPWR campaign"},"content":{"rendered":"<p><strong>Packaging must be recyclable in the EU by 2030. Koch Pac-Systeme has therefore now launched the \u201eReady for PPWR\u201c campaign. The centrepiece is the free \u201ePPWR Starter Package\u201c, which supports companies worldwide with an initial consultation, a mini-workshop and customisation for a specific packaging solution - economically, efficiently and legally compliant.<\/strong><\/p>\n<p>The new EU packaging regulation (PPWR) has been formally in force since 11 February 2025. For many companies, this means rising development costs, long changeover processes and growing pressure. With its campaign, Koch Pac-Systeme wants to <strong>Guidance on EU packaging requirements<\/strong> offer.<\/p>\n<p>The EU Packaging Regulation presents companies, especially in the consumer and healthcare sectors, with a variety of challenges. Which materials are permitted? Which machine adaptations are necessary? How can cost-effectiveness be maintained? Koch recognises these concerns and is addressing them with a multi-stage campaign: targeted information via Google and LinkedIn, an informative landing page and funnel marketing measures. The aim is to help affected companies <strong>early on with expertise, an economical roadmap and a sustainable solution approach<\/strong> support.<\/p><div class=\"packa-in-post-alle\" style=\"text-align: center;\" id=\"packa-302637136\"><div id=\"packa-340408685\"><a data-no-instant=\"1\" href=\"https:\/\/packaging-journal.de\/en\/newsletter\/\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"PJ Self-promotion English 03\"><!--noptimize--><img src=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png\" alt=\"\"  srcset=\"https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03.png 840w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-300x75.png 300w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-768x192.png 768w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-18x5.png 18w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-332x83.png 332w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-664x166.png 664w, https:\/\/packaging-journal.de\/wp-content\/uploads\/2026\/01\/PJ-Eigenwerbung-English-03-688x172.png 688w\" sizes=\"(max-width: 840px) 100vw, 840px\" width=\"840\" height=\"210\"  style=\" max-width: 100%; height: auto;\" \/><!--\/noptimize--><\/a><\/div><\/div>\n<p>In collaboration with the Gedankenfolger agency from Ludwigsburg, the Koch experts <strong>a free counselling package<\/strong> which makes it easier for companies in the consumer and healthcare sector in particular to get started with contact lenses. The \u201ePPWR Starter Package\u201c comprises two modules: in the<strong> free initial consultation <\/strong>the current packaging situation and initial recommendations for action are analysed in order to provide the company with individual and targeted support. In the <strong>Mini workshop with PPWR check<\/strong> sustainable packaging options are identified and customised free of charge for a specific packaging solution.<\/p>\n<p>Companies can now register free of charge for the <strong>\"<\/strong>PPWR Starter Package\u201c - on the website of <a href=\"https:\/\/de.ready-for-2030.com\/#start\" target=\"_blank\" rel=\"noopener\">Cook<\/a> or via <a href=\"https:\/\/www.linkedin.com\/company\/koch-pac-systeme-gmbh\/posts\/?feedView=all\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>.<\/p>\n<p><em>Source:<\/em> Koch Pac systems<\/p>","protected":false},"excerpt":{"rendered":"Koch Pac-Systeme has now launched the \"Ready for PPWR\" campaign. The centrepiece is the free \"PPWR Starter Package\", which supports companies worldwide with an initial consultation, a mini-workshop and customisation for a specific packaging solution.","protected":false},"author":20,"featured_media":99513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"__cvm_playback_settings":[],"__cvm_video_id":"","rank_math_description":"Koch Pac-Systeme unterst\u00fctzt mit seinem kostenfreien \u201ePPWR Starter Package\u201c Unternehmen weltweit mit Erstberatung und Mini-Workshop.","rank_math_focus_keyword":"Koch","rank_math_title":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[58781],"tags":[43,56480,31,32],"class_list":{"0":"post-99476","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-green-packaging","8":"tag-aus-den-unternehmen","9":"tag-koch-pac-systeme","10":"tag-nachhaltigkeit-und-green-packaging","11":"tag-packmittel-und-packstoffe","12":"cs-entry","13":"cs-video-wrap"},"acf":[],"vimeo_video":null,"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/99476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=99476"}],"version-history":[{"count":0,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/posts\/99476\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/99513"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=99476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/categories?post=99476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/tags?post=99476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}