{"id":115846,"date":"2026-05-10T06:25:48","date_gmt":"2026-05-10T06:25:48","guid":{"rendered":"https:\/\/packaging-journal.de\/?post_type=vimeo-video&p=115846"},"modified":"2026-05-12T11:55:39","modified_gmt":"2026-05-12T09:55:39","slug":"textile-waste-into-packaging-material-kaie-kaas-ojavere-fibre-interpack-2026","status":"publish","type":"vimeo-video","link":"https:\/\/packaging-journal.de\/en\/vimeo-video\/textile-waste-into-packaging-material-kaie-kaas-ojavere-kiud-interpack-2026\/","title":{"rendered":"Textile Waste into Packaging Material: Kaie Kaas-Ojavere, KIUD | interpack 2026"},"content":{"rendered":"

Kaie Kaas-Ojavere, co-founder of the Estonian start-up KIUD, presents an innovative approach to sustainable packaging by transforming textile waste into durable cardboard alternatives. The company converts textile industry offcuts and waste streams into strong, rigid sheets that can be reused up to 20 times. The material requires no chemical binders, utilising polyester\u2019s natural melting properties during heat pressing to bind fibres together. KIUD primarily serves technology companies with circular device services, creating specialised boxes for mobile phone trade-ins and laptop returns. The reusable packaging addresses two major environmental challenges: reducing textile waste and providing circular packaging solutions. Kaas-Ojavere discusses the challenges of market adoption and the need for a shift in industry mindset to embrace reusable packaging systems. #interpack #sustainability #textilewaste #circularpackaging #reusablepackaging #packaging #innovation #startup #estonia<\/p>","protected":false},"excerpt":{"rendered":"Estonian startup KIUD is transforming textile waste into reusable packaging capable of withstanding up to 20 shipping cycles. At interpack 2026, co-founder Kaie Kaas-Ojavere demonstrates the workings of their chemical-free technology and explains why the telecommunications sector has already embraced it, while the fashion industry remains hesitant.","protected":false},"author":7,"featured_media":115849,"comment_status":"closed","ping_status":"closed","template":"","format":"video","meta":{"_acf_changed":false,"__cvm_playback_settings":{"title":0,"byline":0,"portrait":0,"loop":0,"autoplay":0,"color":"24A27F","dnt":0,"aspect_ratio":"16x9","width":1200,"max_height":0,"video_position":"below-content","video_align":"align-left","lazy_load":false,"play_icon_color":"#FF0000","volume":25,"playlist_loop":0,"aspect_override":false,"start_time":0,"muted":false,"background":false,"transparent":false,"allow_override":false},"__cvm_video_id":"1190865768","footnotes":"","_links_to":"","_links_to_target":""},"vimeo-videos":[60530],"vimeo-tag":[61193,61222,61223,60540,60091,60092],"class_list":{"0":"post-115846","1":"vimeo-video","2":"type-vimeo-video","3":"status-publish","4":"format-video","5":"has-post-thumbnail","7":"vimeo-videos-start-up-zone","8":"vimeo-tag-interpack-tv-2026","9":"vimeo-tag-kiud","10":"vimeo-tag-nachhalt","11":"vimeo-tag-recycling","12":"vimeo-tag-start-up-zone","13":"vimeo-tag-english","14":"cs-entry","15":"cs-video-wrap"},"acf":[],"vimeo_video":{"video_id":"1190865768","uploader":"packaging journal","uploader_uri":"\/users\/109467054","published":"2026-05-10T06:25:48+00:00","_published":"May 10th, 2026","updated":"2026-05-12T07:13:36+00:00","title":"Textile Waste into Packaging Material: Kaie Kaas-Ojavere, KIUD | interpack 2026","description":"Kaie Kaas-Ojavere, co-founder of Estonian startup KIUD, presents an innovative approach to sustainable packaging by transforming textile waste into durable cardboard alternatives. 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Kaas-Ojavere discusses market adoption challenges and the need for industry mindset changes to embrace reusable packaging systems. #interpack #sustainability #textilwaste #circularpackaging #reusablepackaging #packaging #innovation #startup #estonia","tags":[],"duration":924,"_duration":"15:24","thumbnails":["https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_100x75?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_200x150?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_295x166?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_640x360?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_960x540?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_1280x720?&r=pad®ion=us","https:\/\/i.vimeocdn.com\/video\/2155743344-8f0e7eeadaa0ce4227fe631ad4008227b5b2c0a1e5c9bfb9c6962ccae001af4b-d_1920x1080?&r=pad®ion=us"],"stats":{"comments":0,"likes":0,"views":5},"privacy":"public","view_privacy":"anybody","embed_privacy":"public","size":{"width":1920,"height":1080,"ratio":1.7800000000000000266453525910037569701671600341796875},"type":"video","uri":"\/videos\/1190865768","link":"https:\/\/vimeo.com\/1190865768","embed_url":"https:\/\/player.vimeo.com\/video\/1190865768?h=f062fca3ae"},"_links":{"self":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-video\/115846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-video"}],"about":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/types\/vimeo-video"}],"author":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/comments?post=115846"}],"version-history":[{"count":3,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-video\/115846\/revisions"}],"predecessor-version":[{"id":115851,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-video\/115846\/revisions\/115851"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media\/115849"}],"wp:attachment":[{"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/media?parent=115846"}],"wp:term":[{"taxonomy":"vimeo-videos","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-videos?post=115846"},{"taxonomy":"vimeo-tag","embeddable":true,"href":"https:\/\/packaging-journal.de\/en\/wp-json\/wp\/v2\/vimeo-tag?post=115846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}