Another way to personalise packaging. The Italian closure manufacturer Pelliconi now offers the option of printing directly onto crown caps, even in small runs.
The important topic of personalised packaging has now also arrived for metal closures. The Italian company Pelliconi uses digital printing technology for this purpose. The company has launched a new design and printing service for crown caps.
Until now, the production of such closures has been designed for large quantities. The Italians have invested in a project that makes digital printing possible for their needs. According to Pelliconi, this has enabled them to create a new business model at the same time.
The technology also allows small batches with many different closures to be realised. The company cites promotional campaigns or the personalisation of drinks, for example with individual codes or different colours, as possible applications.
