Screen Europe has appointed Juan Cano as Marketing Director. In this role, he will lead a young and talented marketing team responsible for promoting the three main product ranges - Truepress Jet for commercial printing, Truepress Label for label printing and Truepress Pac for packaging printing.
As Marketing Director, Cano will lead the development and implementation of comprehensive marketing campaigns. He will fulfil his new role in conjunction with his position as Business Development Director of Screen Europe for flexible packaging, which he has held since 2020.
His dual role will enable him to gain a deep insight into customer requirements and industry dynamics, enabling him to implement effective and successful market strategies with measurable results.
Source: Screen