Aldi now uses 60 per cent recycled material for the film packaging of its own-brand Kokett toilet paper, with a total of 39 per cent of the packaging coming from plastic waste from the Yellow Bag or Yellow Bin. The aim is to reuse recyclable materials that are difficult to recycle and keep them in the cycle.
According to Aldi, it is gradually adapting its own-brand packaging. One example is the own-brand product Kokett toilet paper, whose film packaging contains a total of 60 per cent recycled material. The special feature: 39 per cent of the packaging consists of recyclate from the Yellow Bag or Yellow Bin, 21 per cent of film from commercial waste.
The plastics from the Yellow Bag or Yellow Bin are generally difficult to recycle and their use in high-quality sales packaging, such as the packaging for Kokett toilet paper, is currently a rarity, according to the company.
The use of material from the Yellow Bag or Yellow Bin is intended to close the packaging cycle: Customers dispose of the film in the Yellow Bag or Yellow Bin after use. Recyclate can be produced from this, which is then reused for new film packaging. Every year, around 130 tonnes of recycled material from the Yellow Bag or Yellow Bin at Aldi Nord and Aldi Süd is reused in toilet paper packaging.
The conversion of the film packaging was realised as part of a multi-stakeholder approach with various partners along the value chain.
Source: Aldi South
