Alexander Koch-Mehrin has been the new Sales Manager for Germany, Austria and Switzerland at printer manufacturer TSC Auto ID Technology EMEA GmbH since 1 October 2018. He previously worked for Seagull since 2005. He is an expert in Auto ID solutions, software and channel sales. His main task at TSC will be to expand the sales activities of the TSC and Printronix Auto ID brands in the D-A-CH region.
Amine Soubai, Managing Director of the Taiwanese solution provider's German GmbH, emphasises Koch-Mehrin's professional connection to his new employer: „In him, we have gained a real industry and market expert who has been associated with our company for a long time. Because the widespread BarTender software from Seagull is also available in the basic version with our Barcode label printers in the process.“
Alexander Koch-Mehrin is an expert in international sales structures with Resellers, Distributors and strategic partners. According to TSC, this expertise is an advantage for the company because it sells its products almost exclusively through such partners. Distribution channels distribute.




