Ball Corporation has developed a vision for the future of an optimal circular orientation for aluminium beverage packaging. This vision shows which priorities need to be addressed together with partners along the value chain in order to close the aluminium loop as far as possible.
With the industry strategy „Vision for a perfect cycle“, Ball describes how beverage brands, retailers, manufacturers of aluminium beverage containers and their suppliers are working together to increase the global recycling rate from 69 per cent today to over 90 per cent and reduce the Increase proportion of recycled material globally from an average of 50 to 85 per cent can. Aluminium cans are already the most frequently recycled beverage packaging in the world. Compared to the production of new aluminium, recycling consumes 95% less energy and After just 60 days, an aluminium can can be put back on the shelf. stand.
Closing the aluminium cycle together
In order to realise this vision, the Ball drive forward numerous measures with various interest groups. These include, among other things, a Roadmap for a low-carbon economy in the aluminium beverage packaging sector and the establishment of effective and efficient recycling systems through targeted investments in infrastructure and technology in the regions in which the company operates. Ball plans to publish a comprehensive recycling and climate protection roadmap for the aluminium beverage packaging industry in the coming year.
„Our customers are working to achieve climate neutrality and fulfil the growing consumer demand for greater sustainability. They are therefore looking for recyclable packaging with low CO2-footprint. Almost infinitely recyclable aluminium cans, cups and bottles offer a solution. I am confident that by working with our partners, we will continue to improve our products and achieve an optimal circular economy across the industry.“ John A. Hayes, CEO of Ball
Source: Ball Corporation
