
In line with the aim of growing abroad and particularly in North America, BillerudKorsnäs has changed its name to Billerud. The name simplification of the supplier of paper and fresh fibre-based packaging materials is being implemented throughout the Group.
Simplified from today BillerudKorsnäs his name to Billerud in order to international customers. The name change is fully in line with the company's strategy to expand into North America and drive sustainable growth in global markets.
„We are now ready to take on the challenges of the future as one company: Billerud. A year ago, a clear strategic plan was drawn up with the aim of achieving profitable and sustainable sales growth by 2030 and growing in North America. Today we are changing our name to Billerud. The name change is a natural step in our strategic journey.“
Christoph Michalski, President and CEO of Billerud
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The name simplification to Billerud will be implemented across the Group from today. The company's roots and heritage in the forestry and paper industry go back more than 150 years, and the company has had several different names.
„It fills us with pride that Billerud will carry its history into the present. What will not change is the fact that we are helping our customers reduce their climate footprint in both their primary and secondary packaging. Product superiority is important to us, and the impressive strength of our papers enables our customers to use less packaging, save costs and reduce their environmental footprint. This is what we will continue to do as Billerud.“
Christoph Michalski
Source: Billerud
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