The eye-catching display with profile was newly developed by Model for the presentation of hand cream packaging. The highlight of the display is that it gives the impression that the Float product would.
The rectangles, which become smaller towards the top, and the base plate of the display are glued, while the casing is plugged in. The core and the rectangles are painted from EB75, the shell and the base plate cladding are painted from E84 and the core of the base plate is made from BC57. The display is digitally printed.
Effectively packaged
This is how the ingenious design works: the hand cream packaging is placed in a second pack and then fixed at the top and bottom with inserts. Model uses innovative and sustainable materials for the new hand cream packaging presented in the display.
Very subtle watermark lines have already been added during the production of the cardboard for the hand cream packaging. The cardboard is made from Lake Paper New Line Metallic 310 g - a new material from Gmund. This gives the material a textured, non-slip surface. The effect should reflect the natural side of the end product.
With the subsequent metallic finishing the decision was made in favour of the smoother screen side of the base material. Extra pigments are needed to achieve the resulting gloss. The packaging is printed using offset printing. The packaging is given the finishing touch with a bronze effect in combination with deep and sculpted embossing.
360° view of the product
Secondary packaging involves a Organic PET film for use. It enables a unique all-round view of the product packaging, which is centred in the middle like an obelisk. The film is made from renewable raw materials which, according to the company, can be easily recycled. Offset printing was used here. The use of bronzing, varnish and lamination effects in combination with hot stamping, embossing and sculpted embossing is intended to achieve the desired effect. Retro effect create. The metallised, matt foil with soft-touch coating ensures a unique feel and look on the base, while the lid shines in a glossy acrylic foil with iriodine effect.
