The finalists of BillerudKorsnäs' PIDA design competition - Packaging Impact Design Award - have been announced. After four digital events in the USA/UK, Sweden, France and Germany, four teams have received the competition's coveted PIDA Gold Award.
The four winners automatically qualify for the grand final, which will take place on 27 September at the Luxe Pack in Monaco takes place.
The winners of the PIDA Gold France are three design students from the IUT Reims, who also won the „Highest level of Sustainability“ award. Respice, their victorious Packaging design for a spice set convinced the jury with its innovative idea and design. Sensory design is a new dimension that is an integral part of the packaging of tomorrow, said the Respice team about their concept. The packaging is the perfect balance between innovation, sustainability, sociability and user-friendliness, the jury also said.
The PIDA Gold Award USA/UK four students from Clemson University in South Carolina for their unconventional skin care packaging. Their contribution The Golden Bee Skincare is a perfect match for this year's task, according to the jury - to design packaging that appeals to all the senses. The packaging is imaginative and original, as well as sustainable and user-friendly, according to the jury. The concept is not only functional, but also offers Novel properties when packing, unpacking, storing and sharing.
Stuttgart design student among the finalists of the PIDA design competition
The German Pida Gold Award goes to design student Hagen Neugebauer from the Stuttgart Media University for his packaging project Krystal Kream for a vegan Italian ice cream. According to the jury, the concept is not yet ready for use at the current stage of development, but the overall idea is considered sustainable and pioneering This is because many consumers want alternative solutions to the packaging materials used today. The market segment that is still relevant completely unknown packaging concept convinced the jury with the materials used, the innovative design and the functionality of the individual components, which were consistently manufactured from the same material thanks to skilful construction.
Ice cream packaging is double winner of the German Packaging Impact Design Award
Swedish winning project
The fourth finalist is the packaging project Lost in Senses: With their colourful and playful tea packaging, four design students won the Pida competition in Sweden.
