Greater flexibility in production and consideration for the environment and climate are the key factors in the Ansbach-based label printer's decision in favour of a Xeikon digital printing system.
Not only since the „Fridays for Future“ movement has the Environmental protection is a high priority at InForm Etiketten. When choosing a new printing technology, it became a important decision criterion.
The label printing company from Saxony near Ansbach was not only looking for a technology to expand its production capacities and increase its flexibility. At the same time, the new printing system was to fulfil the call for a sustainable and environmentally friendly production methods meet. For these reasons, InForm Etiketten invested in a CX3, Xeikon's flagship for digital toner printing, in 2019.
„Digital printing is a dimension in itself, because in addition to small print runs from a quantity of 1, it also allows consecutive codes, numbering, address insertion and low set-up costs. Digital printing now also enables high screen gradients - provided you have a state-of-the-art toner printer like ours.“
Dr Benjamin Rüdt von Collenberg, Chief Operating Officer at InForm Etiketten
The company made a conscious decision in favour of digital toner printing rather than an inkjet-based solution: Firstly, the label print shop already works with a Xeikon 3300 system, which means that the machine operators are very familiar with this technology and how to use it.
Secondly, digital toner printing provides a More offset-like and higher quality print image, than would currently be possible with inkjet solutions.
Thirdly, dry toner printing can be used for a Variety of materials can be used. There is no need for specially pre-treated media, as required for inkjet printing.
A fourth advantage is the harmlessness and explicit suitability of the toner when printing labels for the Food industry, a large customer base of InForm Etiketten.
The ever smaller batch sizes in label printing were a fifth reason to strengthen digital printing in-house. Thanks to the short set-up displays InForm Etiketten can meet the demand for small, individualised print runs economically.
Labels: The outfit for strong labels
Founded in 1991, the print shop employs around 35 people and specialises in Adhesive and self-adhesive labels for the food industry, chemical industry and the wine and spirits sector.
As not every printing technique is suitable for every label, InForm Etiketten has a wide range of machinery at its disposal. It includes all necessary printing techniques such as offset printing, letterpress printing and digital printing. This means that the right printing machine is available for every application.
For its aesthetic sophisticated finishes of winemaker and spirits labels, the company has already won a number of awards, most recently at Labelexpo 2019 in Brussels.
Source: Xeikon
