As part of their strategic partnership, Konica Minolta will distribute a digital finishing machine developed by MGI exclusively in Germany. It is ideal for finishing pre-prints from digital and offset printing presses in commercial and packaging print shops up to B2 format.
The MGI JETvarnish 3D 52L can be used as a dedicated system for finishing printed products for production and prototyping - without screens, clichés or printing plates. The patented all-purpose varnish formula enables both Flat 2D spot UV highlights as well as sculptural, sublime 3D special effects. This applies to a wide range of substrates and up to 600 g/m², from offset and digital printing inks to laminating films and dispersion varnishes.
Higher sales potential through refinement
The sales figures of a printed product improve significantly if tactile finishing is applied in addition to 4c printing. This is precisely the strength of the MGI JETvarnish 3D 52L. The special added value of packaging has been proven to awaken the desire to buy. A study by the Foil and Speciality Effects Association confirms this, that refined products attract visual attention for 18 per cent longer. than pure print products. This in turn has a strong influence on the purchase decision.
With the new system, print shops can apply attractive and demonstrably sales-promoting finishes to all conceivable applications. Brochures, business cards, mail pieces, book covers, sheet labels, small folding boxes, retail signs and posters can be finished in a single pass. The sheet formats range up to 57 x 120 cm and the coating thickness can vary from a conventional flat UV spot coating of 7 μm (micrometres) up to 232 μm for raised 3D textured effects and a tactile surface in a single pass.
Foil effects for a brilliant outlook
The MGI JETvarnish 3D 52L offers a fully integrated inline option for effect metallisation. The scalability of individualisation and personalisation makes it easier for printers and finishing companies to enter profitable new market segments. The effects are created in a 100 per cent digital process, including 3D embossing effects, multi-coloured foils applied in a single pass, variable data finishing (VDP) and special applications with combined metallisation, over-varnishing and textured finishes for exceptional tactile WOW effects.
There is also the special option, paint and metallise special dimensionally stable plastic materials. The fully automatic cleaning of the inkjet print heads and the set-up of the finishing templates using the proprietary AIS scanner relieve the user of demanding and recurring tasks. These automation options pave the way for the development of new digital finishing applications and various innovative application-based revenue streams.
„Decorative finishing is still an important major growth area for our industry, The digital enhancement system offers commercial printers enormous opportunities to stand out from the competition and generate high profits with this service. Our complete range of digital enhancement systems realises the most demanding applications that add value and sensual, multi-dimensional textures to printed products, making finished products truly eye-catching.“
Mirko Pelzer, Portfolio & Offering Management Professional Printing Germany and Austria at Konica Minolta
Source: Konica Minolta
