In order to combine sustainability, aesthetics and practicality in cosmetic products, Stoelzle is launching Elixir, a new dropper bottle. Compared to its predecessor, it is characterised by a lower weight.
Two years after the launch of Le Perpétuel, a lightweight, refillable glass container, the Stoelzle, Elixir onto the market. Elixir is an addition to Masniere's standard cosmetics collection and a significant step in its commitment to sustainability. With the launch of Elixir, a Lightweight glass bottle for cosmetic products, The company is responding to the growing desire of cosmetics brands to use more environmentally friendly packaging solutions, particularly for serums and foundations.
This elegant dropper bottle not only offers a sophisticated look, but also emphasises Sustainability and practicability, to enhance the serum and foundation experience, combining the aesthetic and functional benefits of glass with a reduced CO2- footprint.
Elixir represents a development in packaging design. By reinventing the standard serum bottle, Stoelzle has achieved a reduction in weight. With only 53 grams, Elixir is 32 per cent lighter than its predecessor, which weighed 78 grams. This innovative approach not only improves the user-friendliness of the bottle, but also emphasises Stoelzle's commitment to sustainability. The lightweight Elixir has a 32 per cent lower environmental impact compared to the standard 30ml serum bottle, thanks to a lower raw material consumption. Despite the lower glass weight, Elixir ensures optimum mechanical strength and minimises the environmental impact, in particular by reducing CO2-emissions.
The classic cylindrical shape of Elixir, a popular choice for serums and foundations, fits in seamlessly as an alternative to existing cylindrical designs on the market. To complement Elixir, Stoelzle offers a range of matching closures that ensure precise dispensing and effortless handling; various Dispensers such as sprays, pumps, pipettes and more are compatible with this new dropper bottle, which is available in high-quality materials. With 3 in-house decoration systems, Stoelzle offers over 20 decoration techniques, from spraying and printing techniques to icing and sustainable powder processes, which can be applied to the Elixir bottle.
Source: Stoelzle
