Norma now uses extruded potato nets, which use up to 40 per cent less plastic while retaining the same tear resistance. In future, the sleeve and net will also be made from the same material, making them easier to dispose of.
The Nuremberg-based food discounter is now offering its own-brand Bio Sonne potatoes in extruded nets, so-called CLAF networks. Another brand will follow soon. With 23 grams of plastic per square metre fewer resources are needed to produce the nets for 1.5kg of organic potatoes than for conventional producers (55g/sqm).
Extruded polyethylene potato nets
Another highlight of the new packaging is that the band - previously made from the composite material polyethylene and polypropylene (PE/PP) - is now only still made of polyethylene consists of polythene. As the net is also made entirely from polyethylene, recycling is improved and helps to ensure that the recycled material is sorted by type. The material is 100 per cent recyclable.
At first glance, the adaptation of the organic potato nets appears to be a minimal change, but it has a lot to offer: the weight of the potatoes produced annually at Norma packs sold before the changeover totalled around 1,600 tonnes. With the use of the CLAF or extruded tubular net system, this figure would be reduced by around 630 tonnes.
With small steps to success
For years, the food discounter Norma on a comprehensive sustainability strategy. Saving on potato nets is just one example of this approach. The company has also already made adjustments to cotton buds, aluminium foil and grass paper bags with the aim of saving resources - above all plastic - and thus making a positive contribution to the environment. Influence on the environmental balance to take.
SourceNorma : Norma
