The Coesfeld-based flooring manufacturer is gradually switching its product packaging to natural cardboard with immediate effect.
Natural cardboard has become considerably more popular as a packaging material in recent years. By changing the cardboard packaging, Parador now wants to support the sustainable perception of the brand at the point of sale and emphasise the natural character of the products.
The environmentally friendly, brown cardboard packaging is made of corrugated cardboard containing recycled fibres. The material is environmentally friendly and sustainable.
The new packaging is being used for the first time for the „One Ground Design Edition“. All other series will gradually be converted to the new cardboard packaging in the coming months.
Source: Parador GmbH
