Paris Packaging Week reached a new high with 14,442 visitors at its 25th edition on 5 and 6 February 2026. A total of 20,462 participants, including 915 exhibitors and 213 speakers from 87 countries, came together at the Paris Expo Porte de Versailles exhibition centre.
For two days, decision-makers, brands, designers and suppliers from the beauty, luxury goods, premium beverages and aerosols sectors discussed the impact of regulatory requirements, changing market demands and new utilisation concepts on packaging solutions. According to the organisers, the number of visitors represented a 15 percent increase on the previous edition.
International orientation and industry diversity
With participants from 87 countries, Paris Packaging Week confirmed its global reach. On the exhibitor side, there was a good balance between French companies, European suppliers and international players.
Innovations, refill models and design impulses
One of the central items on the programme was the Innovation Awards ceremony, which took place for the first time in the Pavillon Vendôme on 4 February. According to the organisers, the event brought together more than 320 experts and was intended to showcase the innovative strength of the industry.
Another focus was on the Refill & Reuse Zone, where ten exhibitors presented reusable and refillable packaging concepts. The exhibits included functional models that illustrate the transition from pilot projects to marketable solutions.
The Pentawards Festival also provided creative impetus with an exhibition of the 100 best award-winning packaging designs. Accompanying presentations by international brands focussed on the role of design, brand identity and sustainability in the packaging context.
Conferences and promotion of young talent
With a total of 58 hours of conference programme, Paris Packaging Week 2026 positioned itself as a discussion forum for strategic issues in the industry. Representatives of established brands and young companies discussed issues such as access to sustainable packaging solutions, regulatory requirements and market trends.
The next generation also played a central role. In cooperation with universities and industry organisations, several competitions and training projects were presented that dealt with ecological design, the circular economy and the requirements of the PPWR.
Paris Packaging Week 2027 is once again planned for 3 and 4 February at the Paris Expo Porte de Versailles.
Source: Easyfairs
