Product innovation in glass 2026: Apply now

Companies from the bottling food and beverage industry can now apply with their new products packaged in glass for the industry award „Product Innovation in Glass“.
(Image: Aktionsforum Glasverpackungen)

The application phase for the industry award „Product Innovation in Glass“ 2026 has started. Companies from the bottling food and beverage industry can register their new products packaged in glass for the industry award from now until 31 May 2026.

The „Product Innovation in Glass“ is entering the next round: in 2026, Aktionsforum Glasverpackung, the initiative of the German container glass industry, is inviting entries for the renowned industry award for the thirteenth time. Submissions are now being accepted. Several applications per company are possible and participation is free of charge.

New products from the food and beverage industry that are packaged in glass and were launched on the German market for the first time between 1 May 2025 and 30 April 2026 are eligible to take part. The product itself, the packaging, the design, the marketing concept or a special sustainability aspect can be honoured.

Visibility and added value for the winners

The winners of the „Product Innovation in Glass“ 2026 will benefit from a high-profile presentation in the media of the Glass Packaging Action Forum and in the relevant trade press. They will also receive a comprehensive communication package with high-quality images and the official „Product Innovation in Glass 2026“ winner seal, which can be used for PR, marketing and social media activities without licence fees. The award is rounded off with the presentation of the stylish glass trophy - the glass Möbius strip.

Display

The competition is divided into three categories: „Small companies“ (up to 50 employees), „Medium and large companies“ (51 employees or more) and „Public's favourite“. The winners of the two company categories are selected by an independent jury of experts. The „Public's Favourite“ will be chosen by the visitors to Trend Day Glass - the industry event for the container glass industry.

Source: Glass Packaging Action Forum