
The trend and packaging design agency WIN Creating Images has done it again - this year receiving the Red Dot Award in the Brands & Communication Design 2023 category for the packaging design of the „L'Atelier du Chef“ vinaigrette.
Belgian restaurateur and food lover Yannick Franken wanted to enable fans of his restaurant „No.04 by Yannick“ to take the special atmosphere of the bistro into their own four walls. L'Atelier du Chef„ was born out of this desire: Yannick Franken's popular in-house vinaigrette in a contemporary bottle - Design made by WIN. The way the chef prepares food and the design have one thing in common: a love of detail. Hand-drawn illustrations that symbolise important influences in his life, give the bottle a very personal touch.
„What a great end to an already exciting process - an absolutely heartfelt project. I am happy and proud to have met the jury's taste together with WIN,“ comments Yannick Franken on the award.
„As a Belgian, I am particularly pleased for and with Yannick that we, together with a Belgian restaurant and an entrepreneur from Belgium, have now been honoured with a Red Dot for our joint work.“
DisplayLuc Bütz, Managing Director of WIN Creating Images.
26 years after its foundation, the agency can the 14th Red Dot in the past. This is a great motivation for the entire WIN team to continue creating innovative packaging designs freely, boldly and with a great deal of flair.
Source: WIN Creating Images
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