It is one of the best-known design prizes: At the Red Dot Award, the red dot symbolises outstanding design quality. For the first time, packaging is now also being honoured in the "Product Design" category. The application phase starts in a few days.
For many years now, the Red Dot Award The focus is on smart and innovative products. The initiators emphasise that only they have a chance of winning awards. For the first time this year, packaging as well as suitable materials and machines are also eligible for the competition in the "Product Design" category. During the evaluation process in this product group, the judges place particular emphasis on the functionality of the solutions.
During the evaluation process, the jurors initially assess the submissions as a whole. In a second round, they are then evaluated again with regard to more specific criteria: While the focus for smart products is on interaction design, networking and the system as a whole, the experts pay particular attention to the degree of innovation in the innovative designs. This can be reflected in the entire product or in a detailed design.
From 12 October 2020 to mid-February 2021, designers and companies from all over the world will have the chance to submit their best products to the Red Dot Award to register.
