Schur®Star Systems GmbH, Flensburg, will be presenting innovative flexible packaging solutions at ProSweets 2018. On display will be the Schur®Star Box-Bag and the Schur®Star packaging concept, which includes a packaging machine and Schur®Star chain bags that are customised and prefabricated to the desired dimensions.
Based on the rectangular floor construction, the Schur®Star Box-Bag The bag is stable on the shelf, even with light contents, making it ideal for presenting the product at the PoS. The bag, which can be customised on the front, back, sides and base, gives the producer excellent opportunities to present the product at the point of sale. Effective product profiling and differentiation.
Eye-catching packaging
One of the latest customers to opt for this attractive solution is the British chocolatier Hardys. In the search for packaging for its new Superior Chocolate Selection he chose a design that is as remarkable as the products themselves.
On the one hand, the packaging should ensure increased consumer awareness and, at the same time, serve as a Gift wrapping serve. Numerous window boxes were tested and evaluated, but none could compare with the Schur®Star Box-Bag.
„We chose this solution because of the construction and the exclusive combination of different materials - a solution with a window, cardboard header, three sides of laminate and two sides of metallised foil. The latter gives our print design a Stylish finish“, says Daniel Brower, Managing Director of Hardys.
The result is exclusive and stylish packaging. The flexible packaging concept enables an efficient packaging process, savings in packaging material and completely new product designs and marketing opportunities. Whether in an upright or horizontal position, the packaging always looks its best on the supermarket shelf.
Schur®Star Systems at ProSweets 2018: Hall 10.1, Stand G018
